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Jingdong book

CNN主播教你财经商业必备英语（附光盘）

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Jingdong book

CNN主播教你财经商业必备英语（附光盘）

Name: CNN主播教你财经商业必备英语（附光盘）
Brand: Jingdong book
SKU: 3104037221
Price: 45.42 USD
Availability: OutOfStock

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5大学习利器
1 主播原音听力训练
2 财经单词短语教学
3 正常和慢速两种录音
4 财经资讯观念补充
5 中英对照地道内容
6大学习主题
全球瞭望
企业管理
品牌策略
全球商业报导
市场趋势
创意行销

Content Description

《CNN主播教你财经商业必备英语》取材自CNN电视新闻网，挑选近年全球各地贴近你我生活的财经新闻及商业报导，有效训练英语听力，还可以增加在社交场合的聊天话题。《CNN主播教你财经商业必备英语》精选64篇内容，分成六大主题，每个单元皆中英对照，方便阅读，并汇整重点单词词组，加强词汇语法能力；还有“补充财经信息”，解释文中出现的专有名词或相关财经信息；最后还有“牛刀小试”，可测试自己学会了多少。
利用随书光盘里丰富的新闻采访录音，可学习到不同地区的口音与不同的讲话速度，只要持续不断地反复聆听、练习，绝对可以轻松掌握英语听说的节奏和语调，希望《CNN主播教你财经商业必备英语》帮你了解财经趋势，让学习财经英语也可以充满乐趣！

Catalogue

编辑室报告
Part 1 全球瞭望
占领华尔街，为什么？
奥巴马面临的最大考验──财政悬崖
美国景气欲振乏力，谁的错？
欧洲经济趋势总体检
欧元为什么会有今天？
欧洲经济模范生也陷困境──荷兰警讯
欧洲经济风暴再起
希腊走向衰退与动荡的根源
全球最大的高速运输网络──中国高铁
古代丝路的今与昔
为什么小国塞浦路斯能引发国际金融危机？
填海造地，勾勒香港未来样貌
国不在大，有远见则强──新加坡
幸福与贫穷并存的香格里拉──不丹
CNN 看台湾的经济实力

Part 2 全球商业报导
奢华的极致──探访 70 亿天价豪宅
10 个不该买脸书股票的理由
你知道香港的停车位有多贵？！
当股票狂跌……！
无情科技洪流──企业难逃灭亡命运
看尽都会繁华──纽约中央车站走过一百年
纵横地底 150 年──伦敦地铁
什么样的公寓豪宅值一亿美元？
买车犹如登天般困难的新加坡
梦幻客机变成恶梦客机，波音 787 全面停飞

Part 3 企业管理
原来 Amazon 是这样运作的！
用品质打造咖啡王国──
专访 Starbucks 执行长霍华?萧兹
世界首富巴菲特的办公室是何模样？
把全世界串连起来── CNN 专访
创办人马克?扎克伯格
优衣库的平价时尚哲学── CNN 专访社长
柳井正
从青涩到专业── CNN 专访
副总裁玛丽莎?迈尔
干练与优雅的结合──阿玛尼的经典美学
发掘顶尖，造就第一──太阳剧团
红底鞋的时尚哲学── CNN 专访
Loub
从“汉堡”大学看麦当劳的员工训练哲学

Part 4 市场趋势
黑莓旋风再起？BlackBerry 10 来势汹汹
它彻底颠覆了手机的世界──苹果 App
Google+ 来势汹汹，Facebook 小心了！
微软新武器── Windows 8 有什么能耐？
智能手机最新趋势
还在用手机上网？
来看看 Google 眼镜的能耐
脸书 Facebook 的泡沫阴影
CES 消费电子展──最新科技产品亮相

Part 5 品牌策略
可口可乐传奇──咳嗽药水的成功故事
面对 iPad，全新 Kindle Fire 大反攻
从利乐包看食品保鲜技术革命
没有它，就没有电脑── IBM 走过一百年
大大改变音乐世界的小小东西──
iPod 十周年
林来疯，商品也来疯
什么样的饼干能畅销一百年──
OREO 满百岁
巧克力精品化的致富之道──
Vosges Haut-Cho
Hello Kitty 陪你完成梦幻的空中旅程
从代工厂到世界知名品牌──捷安特
鼎泰丰的小笼包传奇
商机无限的台湾之光──珍珠奶茶
迎接奥运，品牌商机蓄势待发

Part 6 创意行销
无所不在的“愤怒鸟”现象
苹果新科技──
iPhone 语音秘书 Siri 出风头
商业午餐的艺术，天价生意成交的推手
空中的美食飨宴──飞机餐不简单
抓住房客的心，从早餐开始
小小软木塞学问大
创意就从 Logo 开始── G
创意无限的最新 3C 产品亮相！

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