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Jingdong book

管理信息系统（原书第11版）

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Jingdong book

管理信息系统（原书第11版）

Name: 管理信息系统（原书第11版）
Brand: Jingdong book
SKU: 3101007461
Price: 44.00 USD
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Content Description

《理信息系统（原书第11版）》全面系统地介绍了管理信息系统的概念、结构、技术和应用，内容新颖，反映了美国当代的新水平。《理信息系统（原书第11版）》以管理为出发点，分别从管理、宏观及应用的视角来剖析管理信息系统，实用性强，备有大量案例，非常有利于企业各类人员对管理信息系统形成统一的认识。《理信息系统（原书第11版）》不仅可以作为管理类专业本科生和MBA的教材，也可以作为在职干部、经理和工程技术人员的培训教材。

Author Description

肯尼斯C.劳顿（Kenneth C.Laudon）是纽约大学斯特恩（Stern）商学院信息系统教授。他先后获得斯坦福大学的经济学学士学位、哥伦比亚大学的哲学博士学位。他已出版了12部著作，涉及电子商务、信息系统、组织和社会。他发表了40多篇关于信息系统与多媒体技术对社会、组织、管理、隐私和道德影响的文章。

Catalogue

作者简介
编译者简介
前言
第一部分组织、管理和网络化企业
第1章当今全球商企中的信息系统
学习目标
开篇案例
1.1当今商企中信息系统扮演的角色
1.2对信息系统的各种看法
1.3信息系统的当代方法
1.4MIS实践
小结
关键术语
复习题
讨论题
合作和团队工作为团队工作创建一个网站
案例分析second life是否为企业准备好了
第2章全球电子企务：企业如何应用信息系统
学习目标
开篇案例塔塔纳诺开创数字制造历史

2.1企业过程和信息系统
2.2信息系统的类型
2.3横贯企业的系统
2.4企业中的信息系统职能
2.5MIS实践
小结
关键术语
复习题
讨论题
合作和团队工作识别管理决策和系统
案例分析JETBLUE遇到麻烦
第3章信息系统、组织、管理和战略
学习目标
开篇案例EBAY微调策略
3.1组织和信息系统
3.2信息系统对组织和商业企业的影响
3.3应用信息系统达到竞争优势
3.4为竞争优势使用系统：管理问题
3.5MIS实践
小结
关键术语
复习题
讨论题
合作和团队工作识别战略信息系统机会
案例分析YOUTUBE、互联网和电影的未来
第4章信息系统中的道德和社会问题
学习目标
开篇案例你的学生贷款数据是否被泄露
4.1了解和系统有关的道德和社会问题
4.2信息社会内的道德
4.3信息系统的道德维度
4.4MIS实践
小结
关键术语
复习题
讨论题
合作和团队工作开发一个公司道德准则
案例分析谷歌应该整理你的病历吗
第二部分信息技术基础设施
第5章信息技术基础设施和新兴技术
学习目标
开篇案例CARS.COM的IT架构促进业务增长
5.1信息技术基础设施
5.2信息技术基础设施的构成
5.3硬件平台发展趋势
5.4现代软件平台发展趋势
5.5管理问题
5.6MIS实践
小结
关键术语
复习题
讨论题
合作和团队工作评估服务器操作系统
案例分析亚马逊的新商店：效用计算
第6章商业智能的基础：数据和信息管理
学习目标
开篇案例惠普能否从企业数据仓库中受益
6.1传统文件环境下的组织数据
6.2数据管理的数据库方法
6.3使用数据库改善经营业绩，提高决策水平
6.4管理数据资源
6.5MIS实践
小结
关键术语
复习题
讨论题
合作和团队工作区分数据库中的实体和属性
案例分析反恐监视名单数据库惹来的麻烦
第7章通信、网络与无线技术
学习目标
开篇案例维京唱片城的一体化通信方式
7.1当今商业世界的通信和网络
7.2通信网络
7.3全球互联网
7.4无线革命
7.5MSI实践
小结
关键术语
复习题
讨论题
小组作业评估智能手机
案例分析谷歌VS微软：技术巨头的正面交锋
第8章信息系统安全
学习目标
开篇案例波士顿凯尔特人队大比分战胜间谍软件
8.1系统的易损和滥用
8.2安全和控制的商业价值
8.3建立安全和控制基本结构
8.4保护信息资源的技术和工具
8.5MIS实践
小结
关键术语
复习题
讨论题
小组作业评估安全软件工具
案例分析法国兴业银行-交易员扰乱全球金融系统
第三部分数字时代的关键系统应用
第四部分建设和管理信息系统

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