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互联网创业,成为越来越多的职场男女追逐梦想的舞台,为了实现共同的目标,他们彼此间有时需要互补合作,继而互生情愫,有时又会因为误会或利益不欢而散。身处复杂多变的职场,事业与爱情很难平行发展,梦想与现实总是存在着巨大冲突。要想成为创业精英,人生赢家,除了胆识魄力、思维方式和用人智慧高人一等外,更重要的是坚持不懈的毅力,那些演绎一幕幕励志故事、实现爱情和事业双丰收的职场赢家,往往比常人多走了一段路程,才登上了梦想的神坛……


Content Description

职业投资经理人萧天乔和互联网创业者王曼,以沟通梦想为起点,因工作接触而渐渐走到了一起。但事业与爱情的发展并非一帆风顺,两人不可避免地卷入了梦想与现实的冲突漩涡中。主人公萧天乔穿梭在职场中的各色人物之间,面对错综复杂的职场困境,他沉着应对,怀着永不服输的心态,以过人的胆识和魄力带领自己的团队克服了重重阻碍,最终成为事业上和爱情中的最大赢家,他的人生境界也得到了一次升华……互联网的致富神话其实离我们很近,每一个创业者的梦想也并非遥不可及,只要你坚定方向,勇敢地去实践和追求,相信不久的将来,你将成为下一个赢家……
Author Description

风栾子,原名李粘波,上海居风电子商务有限公司CEO,雅·世界创始人。曾在国内知名的电商TP公司宝尊电商、丽人丽妆担任运营管理职位,为国内外众多著名品牌提供品牌策划、市场营销方案和项目管理。2014年在榕树下发表首部中篇小说《心的错爱》,2015年发表首部长篇小说《赢家》。
Catalogue

楔子
第一章挑战 001
第二章梦想 027
第三章猎杀 046
第四章潜伏 064
第五章预谋 088
第六章信任 110
第七章布局 136
第八章误会 153
第九章决裂 172
第十章表白 194
第十一章内鬼 215
第十二章弥补 242
第十三章清退 263
第十四章封杀 285
第十五章重生 309
Book Abstract

第一章挑战
野牛发了疯似的逃命,身后扬起绝望的尘烟。尘烟冲出数个凌厉的黑影,是一群草原狼。两只狼一左一右紧随野牛身后,其余的往两翼散开。右边较大的狼在野牛变换方向速度减缓的一刹那纵身一跃,两个利爪狠狠扑住野牛的屁股。野牛感受到疼痛,边跑边用后腿乱蹬,把那个黑影甩在身侧,屁股上已经留下几道深深的血口。还没来得及喘口气,尾巴上又一口,被左边的狼趁机追上咬住了,无赖地死活不肯松口。野牛的速度被拖慢了,斜前方杀出包抄过来的几匹狼,风驰电掣地咬向野牛的脖颈、后背和腹部。野牛重重地摔倒在地上,眼睁睁地看着几张血盆大口撕咬自己,它已经精疲力尽,临死之前痛苦地长长哀鸣了一声。
电视里狼群把野牛分而食之,那头名叫斯特鲁的领头狼前脚踩在野牛的尸体上仰头长号,胸前尖锐的鬓毛闪着金光,它神情狂妄,双眼微紧,射出两道冰刀似的目光。隔着电视屏幕我都不由得打了个冷颤。
手机铃声翩然响起,是“男人婆”Aline 打来的。“Sean,有敌情。Piers 下周一从华尔街空降到上海。人现在在美国,但好像抓住了你什么把柄,已经提前用精确导弹锁住你了。”
Aline,中文名林艾,办公室主任,年近35,熟妇一枚。“男人婆”只能描述她的性格,因为她的外表目前还找不到适合的绰号:白骨精还不够她妖,白素贞还不够她作,伊丽莎白还不足以描述她的美丽。就是这么个集美艳、妖娆于一身的女人却义无反顾地当上了伪军事迷,开口闭口就是导弹、战机。
随着最近军事化语言越来越专业,伪字已经逐渐被大伙取消,在我们这家掰着手指都能数得过人头的创业投资公司,Aline 算得上现在是正儿八经、根正苗红的军事专家。
“依你看这个Piers 是动真格还是仅仅放出个诱弹?”
“恐怕不是诱弹,我刚刚和Piers 通完电话,他要求暂停家乐乐家具网项目的投资进度,说是财务预测和估价模型上有漏洞,将在下周一找你和Boss重新进行投资评估。这是要打回原形的架势啊。”
“还有什么我应该注意的消息?”听到跟家乐乐项目有关,我不得不慎之又慎。
“从人事的介绍邮件和目前的局势来看,Piers 就任投资副总的概率很高,有可能你得被他的正规军收编。据小道消息,他可能是某个基金出资人的皇亲国戚,也算半个Boss。保重、保重啊,保重。”
Aline 挂了电话,但那一连三个保重,依然敲打着我的脑门,吓得我心惊肉跳。赶忙拿过沙发上的iPad 翻出人事的邮件。
Piers,盛大川,31 岁,中国湖北人,美国长大,宾夕法尼亚大学沃顿商学院金融硕士,C 开头的金融资历证书一堆,在华尔街某投行卖命3 年,功名渐成。
人事邮件里面,Piers 个人简历字数不多,含量却是百分百的千足金。拿我的简历跟他相比,简直就是小米加步枪的八路军碰上了黄埔嫡系的精锐装甲师。以他这份简历,足以在华尔街任何一栋大楼里面过上资本主义优越腐朽的上流生活,至于为什么要驾着五彩祥云空降到红林创投这座小庙,或许唯一靠谱的解释恰恰是Aline 听来的小道消息:他是最大出资人的嫡系,将来会替代Cole 成为公司的主管合伙人。当然还有一个不靠谱的解释,就是他当假洋人这么多年不痛快,故而怀念中国乡土终于找到机会投向祖国母亲的怀抱……
Piers 这厮未闻其人先闻其声,而且还是声势夺人。我俩之间既无冤又无仇,压根就没见着活人,他就隔着太平洋向我发射威力不明的导弹?难不成是去年在美国公差旅游的时候,在芝加哥大桥上撒下那泡满是啤酒的尿,正好淋到桥下他脑门上?似乎不可能,桥下是汹涌的圣克罗伊河,除非这厮当时正跳河自杀。一山还比一山高,或许他真的有火眼金睛的本事,看穿了我自认为完美的布局?这次幸好有Aline 的及时提醒,如果不能事先摸清Piers的真正意图,下周一的评估会议上我只能是砧板上的鱼肉——任人宰割了。
养兵千日用兵一时,这些年对Aline 的感情投资总算是有了回报。Aline 在公司位居要职,项目投资后跟进、人员管理、财务、与法律打交道等各个环节都由她一手掌管。既可以作为我的大后方,也能在需要的时候发挥情报站的作用,因此成为我当年重点笼络的核心人物。
Aline 天性爽朗,家里经济宽裕,要收买她的人心不能用常规方式。作为顶级的投资经理,必须能游刃有余地洞穿对手的心理弱点,在磕磕碰碰交手了几个月之后,我从她办公桌的装饰中推断出她的致命弱点,就是她6岁的宝贝儿子。在她办公桌壁,五分之二的面积被她儿子的照片覆盖,自己臭美的照片只占到五分之一。简单的算术可算出儿子比她自己还重要两倍。
在我祭出杀手锏以后,她终于愿意加入我的秘密利益圈,从此为我“效劳”。这杀手锏,就是通过客户的朋友的朋友,花了一笔不大不小的费用,帮助她儿子考进了一所炙手可热的重点小学。
我关了电视,坐在沙发上整理头绪,200 平米的敞开式公寓变得异常安静。这套公寓,是从一个客户手中“掠”来的。我对他的公司进行投资的前提,是以个人的名义和他签署了秘密的对赌协议。在他获得投资运营公司一年之后,业绩远远达不到对赌要求而不得不赔付我大笔钱,最后以房产做抵押。
这种秘密的交易会用几个皮包公司在各环节做托,和明面上正常的投资协议没有任何关联,所以创业投资公司不会发现我利用职务之便,大肆牟取私利。
业内流行一句话,三流的投资经理赚年薪,二流的投资经理赚佣金,一流的投资经理搭快车,顶级的投资经理赚现金。偶然的机会跟着中国投资界传奇人物沈北鹏投项目,我顺利地从他那里偷师学到了赚现金的套路。而且我对狼的崇拜也起源于那时候。
沈老每收官一个成功项目,他都会在80 层高的楼顶,像一匹不可一世的黑狼般仰天长号。他把狼的文化和创业投资融会贯通,狼的追踪、潜伏、猎杀和投资项目的过程如出一辙。在他心里,投资经理和创业者以及其他VC(Venture Capital,风险投资)之间应该是猎杀与被猎杀的关系。我第一次听到“猎杀”这个词时,脖子后面的汗毛竟然不争气地竖起来了。
为了模仿狼的眼神和气势,本是白脸书生校园暖男的我去海南把自己晒成了鱼干,每天对着镜子呲牙咧爪,面目狰狞。只有学其形,而后才能神形贯通。当BBC 电视台的纪录片《狼的家族》播映以后,我把电视节目录制下来,在周末夜晚一遍一遍地陪伴名叫斯特鲁的头狼为保护领地而战,在潜意识里,我已经化身成一匹头狼。
5年之后,经历了无数次钩心斗角的谈判,我已经把自己修炼成外表阳光明媚、内心刀锋森森的顶级“猎杀者”,对于顶级投资经理的各种手段完全游刃有余。如果说沈老是一匹强大无比、只靠单枪作战的黑狼,我则是一匹善于群狼作战的草原头狼。这些年被我猎杀的创业者和投资机构数不胜数,在公司的战绩长廊上,我的名下至今还没挂出过“墓碑”,全是完胜的荣誉。
我冷静了下来,这么多年的经验让我对自己在投资项目时候布的私局有足够的自信。Piers 可能模糊地意识到了什么问题,但他那颗塞满汉堡和牛肉的脑袋不可能识破我的“暗度陈仓”之计。他故意打草惊蛇,无非是想看我会在哪个环节做出反应,只要我做出反应,就必然在他的监视下露出破绽。
那么,我此刻应该做的是以不变应万变。
Piers 拦下的项目,是我花了半年时间布的局,已经得到基金合伙人Cole的投资许可,下个星期投资协议一签,白花花的银子就会注入这家公司,其中一部分则将秘密流向我持股的广告公司和网络营销公司。眼看到嘴的肥鸭就要飞走,我恨得直咬牙。职场上第一拉仇恨的行为就是挡人财路,不知道这是明知故犯,还是秉公办事不小心踩了雷区?他越过我直接向Cole 要求暂停我的投资项目,这种傲慢的行为表明他故意不把我放在眼里,以表示我没资格和他分庭抗礼。
我又细细地回顾在家乐乐家具网这个项目上使用的暗度陈仓之计,确保没有致命的漏洞。暗度陈仓是利用敌人被我“示之以动”的迷惑手段所蒙蔽,而我即乘虚而入,以达到军事上的出奇制胜。
当然商场不是真正的战场,三十六计的智慧也无需一一从字面上去解读。
我借用了新浪模式的套路,让家乐乐的广告业务通过合同跟我指定的广告公司绑定,然后在投资协议中要求家乐乐必须支出高额的广告费用。由于我和狼家族的其他成员都是家乐乐绑定的广告公司的股东,广告收益自然落入我们的腰包。电商业务本来就是靠广告费砸市场份额,在投资协议要求广告费支出占比不足为奇。
……

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欣叶 御大福 芋头麻薯 180g

周销量 600+

$1.66 $1.99 83折
Yami
欣葉
2种选择
欣叶 御大福 芋头麻薯 180g

周销量 600+

$1.66 $1.99 83折
Yami
欣葉
2种选择
欣叶 御大福 芋头麻薯 180g

周销量 600+

$1.66 $1.99 83折
Yami
欣葉
2种选择
欣叶 御大福 芋头麻薯 180g

周销量 600+

$1.66 $1.99 83折
Yami
欣葉
2种选择
欣叶 御大福 芋头麻薯 180g

周销量 600+

$1.66 $1.99 83折

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