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Jingdong book

游戏之巅：游戏背后的创业风云

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Jingdong book

游戏之巅：游戏背后的创业风云

Name: 游戏之巅：游戏背后的创业风云
Brand: Jingdong book
SKU: 3102014171
Price: 46.14 USD
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聆听游戏开发大佬们的创业经历！做企业家，你也有机会！
《游戏之巅：游戏背后的创业风云》作者摩根·兰姆塞采访了叱咤美国游戏界的18位领军人物，其中包括雅达利创始人诺兰·布什奈尔、EA创始人特里普·霍金斯、雪乐山联合创始人肯·威廉姆斯等游戏界赫赫有名的人物。在访谈中，他们回顾了自己的人生经历，讲述了在风云变幻、群雄逐鹿的游戏行业，如何从白手起家开始创业，一步步走上游戏之巅。
每一个游戏都是梦想与智慧的结晶，每一次创业都是可歌可泣的传奇经历，《游戏之巅：游戏背后的创业风云》通过受访者的亲口讲述，让你一探游戏背后鲜为人知的秘密，也为你了解和进军游戏行业提供启发与借鉴。
《游戏之巅：游戏背后的创业风云》适用于游戏开发者和创业人员，也适合所有想成为企业家的人。

Content Description

《游戏之巅：游戏背后的创业风云》精选了十几位成功的软件游戏公司创业者的创业成长经历，重点介绍他们在游戏行业创业和打拼的心得体会以及游戏行业的特点和风险，具体包括：企业家该具有怎样的策略和执行力，如何发展长期的商业伙伴关系，如何规避商业风险等，是入行的后来人以及所有想创业的人士的必备指南。

Author Description

摩根·兰姆塞（Morgan Ramsay），娱乐媒体研究会（EMC）创始人、总裁和首席执行官，EMC是第一个也是唯一一个专门针对游戏行业企业家、最高管理者以及高级经理的协会组织。
兰姆塞还创立了Heretic广告公司，并担任了7年的总裁和首席执行官。现在是圣迭戈国际游戏开发商协会的副主席，并为科诺那多逍遥音乐协会和圣迭戈电影人协会担任战略、市场和技术方面的顾问。

Catalogue

第1章特里普·霍金斯——美国艺电创始人
第2章诺兰·布什内尔——雅达利联合创始人
第3章狂野比尔·史得利——MicroProse Software联合创始人
第4章托尼·古德曼——Ensemble工作室联合创始人
第5章费格斯·厄克特——黑曜石娱乐公司联合创始人
第6章提姆·凯恩——Troika Games联合创始人
第7章瓦伦·斯佩克托——Junction Point工作室创始人
第8章道格·卡尔斯顿及盖瑞·卡尔斯顿——Broderbund Software联合创始人
第9章唐·达格劳——Stormfront工作室创始人
第10章约翰·斯麦德利——Verant Interactive联合创始人
第11章肯·威廉姆斯——雪乐山联合创始人
第12章洛恩·兰宁——Oddworld Inhabitants联合创始人
第13章克里斯·乌尔姆——Appy Entertainment联合创始人
第14章托比·苏尼尔——1st Playable Productions创始人
第15章克里斯托弗·韦佛——Bethesda Softworks创始人
第16章杰森·鲁宾——Naughty Dog联合创始人
第17章泰德·普莱斯——Insomniac Games创始人
……

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