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Jingdong book

经济学基础

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Jingdong book

经济学基础

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《经济学基础》在保持经济学基本框架的基础上，弱化了理论性难度，摒弃了晦涩难懂的表述方式和理论模型，增加了新颖实用的案例、直观的图表、大量的阅读材料和考查能力的课后思考题，突出教材的实用性、通俗性、趣味性，以期达到培养经济学的思维方式、掌握经济分析的基本方法、奠定专业课程的学习基础、提高分析和解决经济问题能力的教学目标，让学生在愉快的学习中掌握解读经济问题的钥匙。
《经济学基础》共分12章，包括经济与经济学概述、供求分析、消费者效用分析、厂商行为分析、市场与市场博弈、生产要素、外部性与公共物品、宏观经济总量、失业与通货膨胀、经济周期与经济增长、宏观经济政策、国际贸易与国际收支等内容。
Catalogue

第一章 经济与经济学
第一节 经济与经济体制
第二节 经济学
小结
复习思考题

第二章 供求分析
第一节 需求
第二节 供给
第三节 均衡价格
第四节 弹性分析
小结
复习思考题

第三章 消费者效用分析
第一节 效用和基数效用
第二节 序数效用
小结
复习思考题

第四章 厂商行为分析
第一节 厂商的生产活动
第二节 成本分析
第三节 收益与利润
小结
复习思考题

第五章 市场与市场博弈
第一节 市场类型
第二节 市场博弈
小结
复习思考题

第六章 生产要素
第一节 生产要素与要素的供求
第二节 劳动与工资
第三节 土地与地租
第四节 资本与利息
第五节 企业家才能与利润
小结
复习思考题

第七章 外部性与公共物品
第一节 外部性
第二节 公共物品
第三节 市场失灵与微观经济政策
小结
复习思考题

第八章 宏观经济总量
第一节 国内生产总值
第二节 总供给与总需求
第三节 简单国民收入决定理论
小结
复习思考题

第九章 失业与通货膨胀
第一节 失业
第二节 通货膨胀
小结
复习思考题

第十章 经济周期与经济增长
第一节 经济周期及成因
第二节 经济增长与科学发展
小结
复习思考题

第十一章 宏观经济政策
第一节 财政政策
第二节 货币政策
小结
复习思考题

第十二章 国际贸易与国际收支
第一节 国际贸易
第二节 国际收支
小结
复习思考题

附录
经济学发展简史

参考文献

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Brand Jingdong book
Brand Origin China

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