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Jingdong book

证券分析师的最佳实践指南

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Jingdong book

证券分析师的最佳实践指南

Name: 证券分析师的最佳实践指南
Brand: Jingdong book
SKU: 3111006201
Price: 49.67 USD
Availability: OutOfStock

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本书涵盖了证券分析师工作中的五个主要方面：识别并监测关键因素；建立财务预测模型并更新；使用估值方法推算价格目标或者目标价格范围；作出股票投资建议：与客户沟通股票投资建议。
本书是一本关于实战之作，重点专注于帮助证券分析师提高在实践中的表现本书将告诉你在实际工作中应该怎样操作，帮助你掌握建立信息中心、影响他人、识别关键因素和获取信息源以提高财务预测质量的实践方法；掌握建立和优化财务情景分析、提高估值水平和选择股票的技能；以及如何有效地进行信息沟通、如何作出具有职业道德的决定等多项实用技能。没有本书，你就会缺乏方向，只能在给高级职员打杂的工作中逐渐积累，但是在这样的学习方式下成长，你要么是不得要领，要么就是消耗过多时间还无法形成系统。
大多数证券分析师往往都是靠着给高级职员打下手，在工作中逐渐积累经验而成长起来的。但是，资深证券分析师通常都没有时间或动机在培训新人上面耗费过多精力；而那些舍得在这方面花费精力的人士，却可能没有值得学习的研究技能。
现在，本书为年轻有为的股票研究分析师提供了一个实用课程，让他们可以充分地掌控自己的专业发展。詹姆斯J.瓦伦丁先生是一名资深证券分析师，曾经任职于华尔街投资银行摩根士丹利。他在本书中为我们揭示了当今证券分析师需要具备的一切职业竞争力。
买方分析师，卖方分析师的必备宝典。

Content Description

《证券分析师的很好实践指南》是作者十多年行业研究员生涯的经验总结。从识别股票行业周期、如何做股票的盈利预期、如何掌握影响股票价格的定量及定性因素、如何进行股票推荐及如何与客户进行沟通等方面对一个行业研究员在实际工作中所涉及的方方面面均作了完整的阐述。特别是作者通过列表的形式将每一具体内容总结成若干条经验指南，为从事行业分析的金融分析师提供了一本难得的案头参考。

Author Description

詹姆斯J．瓦伦丁(特许金融分析师)是一名资深证券分析师，曾经分别就职于摩根士丹利、所罗门兄弟公司、美邦国际、普惠公司等大型投资银行。在职业生涯中中，他曾出任摩根士丹利北美研究中心副主任及全球培训发展中心主任，并开发了一个新的培训项目，帮助位于全球各金融中心超过1000名公司员工提高业务水平。他连续十年在其研究领域内被《机构投资者》杂志(INSTITUTIONAL INVESTOR)评为华尔街很好分析师(前三名)。

Catalogue

序言
引言
第一章你有成为成功证券分析师的素质吗
第一部分掌握组织能力和人际交往技巧
第二章主导优化所覆盖的股票研究领域
第三章优先把时间安排给最有价值的活动
第四章影响他人以完善观点并传达己见
第五章建立并组织一个信息中心
第六章仅适用于买方分析师：卖方价值的最大化
第二部分定性分析
第七章识别影响行业估值和表现的因素
第八章识别并监测影响股票的关键因素
第九章寻找可以持续提供独家观点的信息源
第十章如何在访谈中取得最大收获
第三部分定量分析
第十一章发现具有欺骗性的数字
第十二章统计分析工具及使用
第十三章问卷调查
第十四章通过法务会计发现检疫旗信号
第十五章Microsoft Excel软件与证券分析师工作相关的功能
第十六章建立最佳的财务分析电子表格结构
第十七章建立公司财务模型
第十八章为最重要的关键因素构建情景预测
第四部分掌握估值和挑选股票的实用技巧
第十九章了解常用估值方法的优点和局限性
第二十章战胜挑战，作出卓越的股票投资推荐
第二十一章避免影响良好投资的常见心理误区
第二十二章利用技术分析来补充基本面分析
第五部分传达股票观点，让他人采取行动
第二十三章创建有价值的内容
第二十四章找到最理想的交流渠道
第二十五章表达股票投资推荐的七个关键要素
第二十六章有关最重要的交付渠道的特别注意事项
第六部分作出符合职业道德的决定
第二十七章发现并解决职业道德问题
作者简介
参考文献

Book Abstract

第二章主导优化所覆盖的股票研究领域
在美国西部有一部分农民和农场主非常幸运，他们可以在当今时代取得成功正是因为他们的父辈在19世纪加入了圈地潮的行列。与之类似，对一部分证券分析师来说，在长期的职业生涯中，成功与否也是由人行时被分配到的股票决定的。在职业生涯早期，大多数买方分析师和卖方分析师都非常渴望能有机会负责关注一只股票，于是他们通常对分配到的股票来者不拒，不经过分析就盲目接受。所以，如果有人希望你可以提出自己的看法来界定你所关注的股票研究领域，那就一定要抓住这个机会。因为我们都知道，机遇总是昙花一现，稍纵即逝。需要注意的是，买方分析师经理、投资组合经理以及卖方研究主管通常不会关注某一特定行业内的所有股票，也就是说，他们除了能意识到自己的机构所关注的股票范围中仍有巨大的空白可以填补外，无法提供太多建设性的指导意见。我在卖方研究部管理层工作的时候，大概知道每个行业需要关注的重点，但是却不能明确地告诉每个领域的证券分析师他们应该关注问题的详细内容清单。因此如果有可能，最好能先人一步，积极主动地跟经理争取一些时间来认真思考并仔细分析，这样就可以挑选出最好的领域和最好的公司进行关注，而不是等待别人随便分给你一只股票或一个领域。这样就可以避免你在“圈地潮”中被分到一片贫瘠、多石的土地。
……

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