Trending on TikTok

Buldak

Sunscreen

Sanrio

English

{{sellerTotalView > 1 ? __("sellers", {number: sellerTotalView}) : __("seller", {number: sellerTotalView}) }}, {{numTotalView > 1 ? __("items", {number: numTotalView}) : __("item", {number: numTotalView}) }}

View Cart & Check Out

Nickname

Let us know how to properly address you.

Update Your Name

xxxxxxx@yamibuy.com

Account Orders Favorites

Points 0

Coupons 0

Gift Card Balance $0.00

Sign Out

Change Your Zip Code

Inventory information and delivery speeds may vary for different locations.

Location History

We will notify you by email when the item back in stock.

Your email: {{remindEmail}}

Cancel

Jingdong book

说话心理学:渗透潜意识的语言说服力

View Cart & Check Out

{{buttonTypePin == 3 ? __("Scan to view more PinGo") : __("Scan to start")}}

Books Psychology Applied Psychology

Jingdong book

说话心理学:渗透潜意识的语言说服力

Name: 说话心理学:渗透潜意识的语言说服力
Brand: Jingdong book
SKU: 3116054211
Price: 34.18 USD
Availability: OutOfStock

{{__(":people-members", {'people': item.limit_people_count})}} {{ itemCurrency }}{{ item.valid_price }} {{ itemCurrency }}{{ item.invalid_price }} {{ itemDiscount }}

Ends in

{{ itemCurrency }}{{ priceFormat(item.valid_price / item.bundle_specification) }}/{{ item.unit }}

{{ itemCurrency }}{{ item.valid_price }} {{ itemCurrency }}{{ priceFormat(item.valid_price / item.bundle_specification) }}/{{ item.unit }} {{ itemCurrency }}{{ item.invalid_price }} {{itemDiscount}}

Sale ends in

Sale will starts after Sale ends in

{{ __( "Pay with Gift Card to get sale price: :itemCurrency:price", { 'itemCurrency' : itemCurrency, 'price' : (item.giftcard_price ? priceFormat(item.giftcard_price) : '0.00') } ) }} ({{ itemCurrency }}{{ priceFormat(item.giftcard_price / item.bundle_specification) }}/{{ item.unit }}) Details

Best before

Currently unavailable.

We don't know when or if this item will be back in stock.

Unavailable in your area.

Sold Out

Details

Full product details

Editer Recommend

《说话心理学：渗透潜意识的语言说服力》一本角度独特的说服力指导手册，用理工科的思维处理社交难题。
原作者斯蒂芬·C·杨以他独特的沉浸体验式的说服力培训讲座闻名于世。
说服力到底是什么呢？如何渗透他人潜意识，将你的暗示变成他人的行动呢？
1.说服力=影响力=竞争力
2.一语抵千金，14种语言模式，5种提问技巧，精巧的排列组合，至少让你少奋斗十年。
3.说服力=洞察力=沟通力
4.面对客户，说话要专业；面对团队，说话要有感染力；面对老板，说话要有分寸感；面对家人，说话要温暖。
5.当你对语言公式运用得游刃有余时，你对人个观察也将越来越细致，化解对话僵局，处理棘手局面，让你在社交、职场、营销、管理领域所向披靡。
6.随书附赠说服力语言公式海报

Content Description

变得更有说服力意味着什么？有时这意味着合同的顺利签订，有时这又意味着你总能脱颖而出，可以说，说服力其实意味着一种你个人的影响力。
本书作者斯蒂芬·C.杨基于对神经语言程序学的研究和多年一线实践经验的积累，对如何在对方潜意识中植入建议、如何针对不同交流风格组合运用14种语言模式以及如何通过提问引导对方做出决定等进行了简单易懂的讲解。此外，针对每一种技巧，本书都给出了详细的情景模拟展示，并将语言公式化，以帮助读者便于练习、迅速上手。
本书适合那些希望减少身边阻力，获得更多积极反馈，最终构建更加和谐、默契的人际关系的读者阅读与学习。

Author Description

[英]斯蒂芬·C. 杨（Stephen C.Young）
Ф著名企业家，英国咨询公司Proactive Persuasion的首席培训师和创始人，这家公司以举办独特的沉浸体验式的说服力培训讲座而闻名于世。
Ф1978年，他加入纽卡斯尔的当地日报——《纪事晚报》（The Evening Chronicle），开启了他的市场销售生涯。1980年，他搬迁到伦敦，接受了英国外交和联邦事务部（简称FCO）的任命。1993年，他创立了一家名为“Stephen St James & Associates”的猎头和人才顾问公司，主要针对信息技术和电信行业的招聘。在接下来13年里，他管理这家公司，雇用和培训专家团队，将这家公司发展壮大。

Catalogue

目录

第1部分与潜意识对话 1

意识就像暴露在阳光下的喷泉，落下来的水花会流向巨大的隐藏在地下的潜意识水池，而喷泉就是来自这里。

第1章在语言中植入建议和暗示 3

第2部分有说服力的语言模式 31

14种语言模式源自全球公认的说服力大师，对他们的沟通技巧进行提炼，将沟通风格公式化。勤加练习后，它们将帮助你形成自己独有的语言模式。

第2章重新定义：轻松解决分歧，引导对话走向你的目标 33
第3章同意框架：增加亲和力、消除抵触心理并应对异议 43
第4章语言运算：添加和删除潜意识里的想法，给他人创造积极情绪 53
第5章融洽关系：立即产生共鸣 67
第6章因果逻辑：加强你的说服力 77
第7章意识模式：让别人无条件地接受你说的一切 85
第8章铺路石与领头羊式语言：快速避开批评和获得认同 95
第9章理解—同感—引用：奇迹般地消除异议 105
第10章内在表征：悄悄引导他人的思维方式 111
第11章动机方向：发现客户做出购买决策的内在驱动力 121
第12章测试真假：破解客户眼中的隐藏信息 131
第13章部分理论：将反对意见分成两部分，分而化之 147
第14章引用模式：引用他人的话说服他人 157
第15章肢体动作：用肢体语言引起他人的注意 163

第3部分有说服力的提问技巧 179

准确地提出问题和清晰地表达你的看法，能帮你积极地将自己的建议和观点植入对方的潜意识，悄悄地影响他们的看法，促进他们做出决定。

第16章预设问题：将预设信息融入你的问题中 183
第17章附加疑问：获得客户自发的认同 193
第18章功能强大式问题：打开客户的心扉，悄悄植入建议 201
第19章未来测试式问题：让客户渴望你的产品或服务 217
第20章标准问题：理解客户看重什么，满足客户的需求 225

第4部分准备好说服他人 235

准备好说服他人了吗？当几种语言模式恰当地排列组合，并用你与对方熟悉的风格沟通后，你会发现自己的技巧所向披靡。

第21章向自己提问：准备好应对可能出现的结果 237
第22章建立自信：用自信的态度说服他人 245
第23章如何练习：熟能生巧 253

Book Abstract

《说话心理学：渗透潜意识的语言说服力》：
什么第植入式要求
我很高兴在此讲述迄今为止最强大的说服技巧。在了解如何使用植入式要求之前，我们首先需要明确它们是什么。
植入式要求是由诸如“走”“买”“喜欢”和“停止”等单一词汇构成的指令，或是由简短的句子构成。人们以特殊的方式使用这些词汇或句子，将想要表达的信息直接传递到其他人的潜意识中。
我们为什么使用植入式要求
将植入式要求引入销售情景中的理由是我们希望绕过客户的意识，让客户听从我们关于产品或服务的观点以及我们希望客户接纳的建议。换言之，我们通过植入式要求直接作用于客户的潜意识。我们的目标是在潜意识层面进行沟通，让客户在不知不觉中受到影响。
在你领会上面这些话时，我能读懂你们大多数人在想什么。请放轻松，进入别人的潜意识并没有你想象的那么邪恶。我们大多数人都没有意识到自己其实经常窥探别人的潜意识，因为这太寻常不过了。只有当我们有意识地去影响别人的潜意识时，这才会成为一种强大而可怕的说服技巧。
植入式要求为什么会起作用
我们可以评价、审视、支持、谈论、丢弃或者排斥我们听过、读过、看过的所有事物。但是，那些悄悄进入我们潜意识的概念、观点和建议却不会遭到审查和反对。贮藏在潜意识中的信息影响着我们的思维、决策和行动。
当我在超级说服力研讨会上介绍植入式要求时，发生了这样一件事。一位研讨会成员担心自己表现得有些傻，就决定向他人请教，而不是继续练习说服技巧。我听到了他和另一位成员的谈话。
成员1：每次我想尝试说服别人，我总是会犯错。
成员2：但是，只有通过不断学习和尝试，你才能快速掌握植入式要求啊。
他们不知道的是，成员1更像是一位专家，因为他所说的话至少包含两种没有被成员2意识到的植入式信息：第一，成员2更有经验；第二，成员2理应指导成员1，尽管成员1没有命令或要求成员2给予指导。我将在后面分析他们的对话，而你将会通过这个例子理解大多数人在日常交流中都能熟练地、毫不知情地运用植入式信息去影响他人的潜意识。
在本章中，你将学会如何在业务中创造合宜的植入式要求和暗示，还会学会如何正确地表达这些信息，以获得最大的效益。随着你不断进步，你将开始领悟清楚、恰当的表达方式的重要性。如果你不能恰当地使用这种说服技巧，你通常只会得到你不想要的结果。
医疗专家已经注意到每个人在门常交流中都会自然而然地使用植入式要求，而且认识到如果对患者积极使用这种技巧，引导和改变患者的思想和信念，就能给患者带来极大的好处。销售/营销领域的工作人员也可以利用这种语言技巧获得强大的说服力。
想象一下：如果你能要求、引导或者命令别人去做他们通常会反对的事情，或者以特定的方式去思考某些事情，那么你就会发现你完全有理由使用植入式要求来达到目的。有时，人们就是会做他们通常会反对的事情。我相信你很熟悉这种情况，尤其是如果你有孩子，这似乎是人类的天性。
在日常商业冲突中，如果我们只需要告诉消费者和潜在客户购买我们的产品和服务，就能比他们去做我们希望他们做的事情，那真是太好了，是吧？将植入式要求主动融入看似平常的对话中，你就可以增强你的说服力。你会越来越热衷于这么做，对吧？
你可能会质疑在日常生活交流中使用植入式要求及绕过别人意识的想法，觉得这无法有效地影响别人。就事实而论，其实大多数人都没有意识到自己擅长说服别人。
……

Specifications

Brand

Jingdong book

Brand Origin

China

Disclaimer

Product packaging, specifications and price are subject to change without notice. All information about the products on our website is provided for information purposes only. Please always read labels, warnings and directions provided with the product before use.

View Full Terms of Use

Scan to Share

Add to favorites

{{ $isZh ? coupon.coupon_name_sub : coupon.coupon_ename_sub | formatCurrency }}

Clip coupons

Quantity

{{buttonTypePin == 3 ? __("Scan to view more PinGo") : __("Scan to start")}}

Sold by JD@CHINA

Ship to

Free shipping over 69

Genuine guarantee

View details

Region

Added to Cart

Keep Shopping

More to Consider

Coupons

Clip Clipped Over

Expires soon {{ formatTime(coupon.use_end_time) }}

Share this item with friends

Cancel

Yami Gift Card

Get this exclusive deal when paying with gift card

Terms and Conditions

Gift card deals are special offers for selected products;

The gift card deals will automatically be activated if a customer uses gift card balance at check out and the balance is sufficient to pay for the total price of the shopping cart products with gift card deals;

You will not be able to activate the gift card deals if you choose other payment methods besides gift card. The products will be purchased at their normal prices;

If your account balance is not enough to pay for the products with gift card deals, you can choose to reload your gift card balance by clicking on the Reload button at either shopping cart page or check out page;

Products that have gift card deals can be recognized by a special symbol showing 'GC Deal';

For any additional questions or concerns, please contact our customer service;

Yamibuy reserves the right of final interpretation.

Sold by Yami

Service Guarantee

Free Shipping over $49

Easy Returns

Ships from United States

Shipping

United States

Standard Shipping is $5.99 (Excluding Alaska & Hawaii). Free on orders of $49 or more.

Local Express is $5.99 (Available in Parts of CA, NJ, MA & PA). Free on orders of $49 or more.

2-Day Express (Includes Alaska & Hawaii) starts at $19.99.

Return Policy

Yami is committed to provide our customers with a peace of mind when purchasing from us. Most items shipped from Yamibuy.com can be returned within 30 days of receipt of shipment (For Food, Beverages, Snacks, Dry Goods, Health supplements, Fresh Grocery and Perishables Goods, within 7 days of receipt of shipment due to damages or quality issues; To ensure that every customer receives safe and high-quality products, we do not provide refunds or returns for beauty products once they have been opened or used, except in the case of quality issues; Some products may have different policies or requirements associated with them, please see below for products under special categories, or contact Yami Customer Service for further assistance).
Thank you for your understanding and support.

Learn More

Sold by Yami

Terms and Conditions of Yami E-Gift Card

If you choose “Redeem automatically” as your delivery method, your gift card balance will be reload automatically after your order has been processed successfully;

If you choose “Send to Email”as your delivery method, the card number and CVV will be sent to the email address automatically;

Any user can use the card number and CVV to redeem the gift card, please keep your gift card information safely. If you have any trouble receiving email, please contact Yami customer service;

Yami gift card can be used to purchase both Yami owned or Marketplace products;

Yami gift card will never expire;

Yami gift card balance does not have to be used up at once;

Return Policy

Gift card that has already been consumed is non-refundable.

Sold by JD@CHINA

Fulfilled by Yami

Service Guarantee

Free Shipping over $49

Easy Returns

Ships from United States

Shipping

United States

Standard Shipping is $5.99 (Excluding Alaska & Hawaii). Free on orders of $49 or more.

Local Express is $5.99 (Available in Parts of CA, NJ, MA & PA). Free on orders of $49 or more.

2-Day Express (Includes Alaska & Hawaii) starts at $19.99.

Return Policy

You may return product within 30 days upon receiving the product. Items returned must be new in it's original packing, including the original invoice for the purchase. Customer return product at their own expense.

Sold by JD@CHINA

Yami-China FC

Service Guarantee

Cross-store Free Shipping over $69

30-days Return

Yami-China FC

Yami has a consolidation warehouse in China which collects multiple sellers’ packages and combines to one order. Our Yami consolidation warehouse will directly ship the packages to your door. Cross-store free shipping over $69.

Return Policy

You may return products within 30 days upon receiving the products. Sellers take responsibilities for any wrong shipment or missing items. Packing needs to be unopened for any other than quality issues return. We promise to pack carefully, but because goods are taking long journey to destinations, simple damages to packaging may occur. Any damages not causing internal goods quality problems are not allowed to return. If you open the package and any quality problem is found, please contact customer service within three days after receipt of goods.

Shipping Information

Yami Consolidation Service Shipping Fee $9.99(Free shipping over $69)

Sellers in China will ship their orders within 1-2 business days once the order is placed. Packages are sent to our consolidation warehouse in China and combined there. Our Yami consolidation warehouse will directly ship the packages to you via UPS. The average time for UPS to ship from China to the United States is about 10 working days and it can be traced using the tracking number. Due to the pandemic, the delivery time may be delayed by about 5 days. The package needs to be signed by the guest. If the receipt is not signed, the customer shall bear the risk of loss of the package.

Sold by JD@CHINA

Service Guarantee

Free shipping over 69

Genuine guarantee

Shipping

Yami Consolidated Shipping $9.99(Free shipping over $69)

Seller will ship the orders within 1-2 business days. The logistics time limit is expected to be 7-15 working days. In case of customs clearance, the delivery time will be extended by 3-7 days. The final receipt date is subject to the information of the postal company.

Yami Points information

All items are excluding from any promotion or points events on Yamibuy.com

Return Policy

Download the Yami App

Feedback

Back Top

Reviews{{'('+ commentList.posts_count + ')'}}

Have your say. Be the first to help other guests.

Write a review

{{i}} star

{{i}} stars

{{ parseInt(commentRatingList[i]) }}%

{{ showTranslate(comment) }}Show Less

{{ strLimit(comment,800) }}Show more

Show Original

Show All

{{ formatTime(comment.in_dtm) }} VERIFIED PURCHASE {{groupData}}

{{ comment.likes_count }} {{ comment.likes_count }} {{ comment.reply_count }} {{comment.in_user==uid ? __('Delete') : __('Report')}}

{{ showTranslate(comment) }}Show Less

{{ strLimit(comment,800) }}Show more

Show Original

Show All

{{ formatTime(comment.in_dtm) }} VERIFIED PURCHASE {{groupData}}

{{ comment.likes_count }} {{ comment.likes_count }} {{ comment.reply_count }} {{comment.in_user==uid ? __('Delete') : __('Report')}}

No related comment~

Load more reviews

Review

{{ showTranslate(commentDetails) }}Show Less

{{ strLimit(commentDetails,800) }}Show more

Show Original

Show All

{{ formatTime(commentDetails.in_dtm) }} VERIFIED PURCHASE {{groupData}}

Please write at least one word

Comments{{'(' + replyList.length + ')'}}