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Jingdong book

商业摄影实拍案例：淘宝、广告摄影、专业摄影进阶通用（全彩）

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Jingdong book

商业摄影实拍案例：淘宝、广告摄影、专业摄影进阶通用（全彩）

Name: 商业摄影实拍案例：淘宝、广告摄影、专业摄影进阶通用（全彩）
Brand: Jingdong book
SKU: 3119004021
Price: 36.26 USD
Availability: OutOfStock

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Editer Recommend

如果你是淘宝网店、贸易公司的产品拍摄师，如果你是一名人像、服装摄影师，如果你是一名渴望成为广告摄影师的发烧友，或者，你仅仅是想拍摄出专业的家庭人像、旅游风光，以对得起你几千或者万元级别的数码相机。那么，《商业摄影实拍案例：淘宝、广告摄影、专业摄影进阶通用（全彩）》将成为你不可多得的摄影指南。卖点：这从入门技术出发，直接为你揭示商业摄影这个行业里的专业技法，涵盖服装、人像、珠宝、化妆品、五金、菜式、产品、建筑、风光等商业广告摄影类别，并介绍了小型影棚、专业影棚、外景拍摄，以及影视广告大型摄影棚的组建和技术运营。

Content Description

《商业摄影实拍案例：淘宝、广告摄影、专业摄影进阶通用（全彩）》是一本从基础入门技术出发、直指专业高度、揭示商业摄影专业技法的实用教材，涵盖服装、人像、珠宝、化妆品、五金、菜式、产品、建筑、风光等商业广告摄影类别，并介绍了小型影室（拍摄小产品）、专业影棚、外景拍摄，以及影视广告大型摄影棚的组建和技术运营。考虑到当今时代，前期拍摄和后期Photoshop处理缺一不可的情形，作者除了讲解拍摄流程和专业技法，更详细介绍了后期Photoshop图片处理技术，让各位读者学到实用而全面的摄影技术。
书适用于淘宝网店店主、外贸公司产品摄影师、广告公司摄影人员以及想以摄影为职业的人士阅读。

Author Description

刘君武，职业摄影师，毕业于中山大学。曾担任《中国高尔夫》杂志（HK）翻译，《影音》杂志（HK）摄影师（主拍音响产品、室内环境）。后创办个人摄影工作室，主拍产品、服装、建筑等；开办商业摄影培训班，同时兼职广东南华工商学院旅游系讲师。

Comments

★本书适合淘宝摄影师、广告摄影师、高级摄影发烧友，以及需要拍摄专业图片的摄影人士。
——淘宝大学

Catalogue

淘宝和商业摄影通用器材和设备
第一节相机和镜头
第二节闪光灯
第三节灯前装置
第四节摄影区、摄影棚的组建和装修
淘宝服装拍摄：万用布光法
带模特的服装拍摄
第一节纯白背景阳光效果拍摄
第二节大平光拍摄
第三节大平光拍摄的变体
第四节外景拍摄
第五节服装模特拍摄的修图
产品拍摄――从淘宝摄影到广告摄影的进阶技术
第一节光位和光质入门
第二节背景色彩和带道具拍摄
第三节双柔光箱常规拍摄
第四节实际拍摄时我的操作
第五节背光效果
第六节背光效果实例
第七节广告摄影师抠底照拍摄法
五金产品拍摄
第一节五金拍摄的原理：柔光和光带
第二节 Photoshop让产品照最终完美
手表和化妆品瓶
第一节手表拍摄：十字环形布光法
第二节手表拍摄的道具创意照
第三节透明化妆品瓶体拍摄
珠宝拍摄和修图
第一节大溪地珍珠拍摄
第二节珍珠项链的白底拍摄和后期抠图
酒瓶和包装
第一节高反光酒瓶拍摄
第二节透明酒瓶的拍摄
第三节液态饮料动感拍摄
第四节带色彩的饮料
菜式拍摄和修图
第一节菜式拍摄
第二节菜式修图
第三节为菜式添加热气效果
音响拍摄（现场和影棚拍摄）
第一节现场拍摄
第二节影棚拍摄
酒店和建筑
商业摄影思维
第一节光线思维
第二节几何构图思维
第三节黑白或彩色思维
第四节别忘记"质感"
第五节导演思维
影视广告拍摄对商业摄影的借鉴
第一节地产影视广告实景观摩
第二节影视广告的外景打光
第三节影视广告与商业产品摄影通用布光方案

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