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Jingdong book

传媒英语热点阅读（第3册）

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Jingdong book

传媒英语热点阅读（第3册）

Name: 传媒英语热点阅读（第3册）
Brand: Jingdong book
SKU: 3104043991
Price: 24.38 USD
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《传媒英语热点阅读（第3册）》每册含有10个单元，每单元有3篇文章，从不同视角谈论相关话题，见仁见智。文章主要出自英、美两国，亚洲、非洲和南美洲的主流媒体。本册关注的话题主要是：冰岛火山喷发，欧债危机，墨西哥湾漏油事件，南非世界杯，日本政坛风云，世界经济复苏，火星计划等。

Catalogue

Unit One Arts and Culture
Section A "Hubble Bubble" Tower Will Be Icon of Olympic Legacy.
Section B Channel 4 Gives Romeo and Juliet a Twitter Twist
Section C The Post Wins Four Pulitzers； Bristol， Va.， Paper Wins for Public Service

Unit Two Stores Entertainment
Section A Designer Has Fan at Top， but Too Few at the
Section B Celebrity Rehab Uncovered and Trends
Section C Growing Conversion of Movies to 3-D Draws Mixed Reactions

Unit Three Environment
Section A Gulf Oil Spill Could Be Unprecedented Disasterm-Obama
Section B Copenhagen Climate Summit Wasnt a Flop， Reports Say
Section C Can the Rainforests Be Saved without a Plan?

Unit Four Sports
Section A Africa. As World Cup Opens， UN Celebrates the Power of Sport for Peace and Development
Section B Triumph Overcomes Tragedy after Host Nation Takes Games to Its Heart
Section C Former IOC President Juan Antonio Samaranch Dies at 89

Unit Five Health
Section A Green Spaces "Improve Health"
Section B To Cut Diabetes Heart Risks， Diet and Exercise May Beat Drugs
Section C Obama Signs Health Care Reform Bill， Aims to Promote It on the Road

Unit Six Economy
Section A Europes Debt Crisis. What It Means for Americans
Section B Davos 2010： The West Accepts India and China as Equals
Section C Global Economic Crisis Abated， but Effects Linger

Unit Seven Society and Life
Section A Apple Boss Defends Conditions at iPhone Factory
Section B Social Media at Work——Bane or Boon?
Section C Do Open Marriages Work?

Unit Eight Politics
Section A New Japanese Prime Minister Naoto Kan Promises to Rebuild Country
Section B Health Reforms Winners and Losers
Section C Britains Election Ends in Political Standoff

Unit Nine Travel
Section A A Quick Stop in Old Cuba
Section B ZTA Hails ASambenis Pulling Power
Section C New Travel Guides， from Lonely Planet to Luxury

Unit Ten Science and Technology
Section A North Korean Red Star Operating System Details Emerge
Section B Mobile TVs Last Frontier： U.S. and Europe
Section C White-hot Energy

Book Abstract

Officially the structure， which will be 22m taller than the Statue of Liberty and more than twice the height of Nelsons Column， is called the Arcelor Mittal Orbit2. It is named after the steel company owned by Lakshmi Mittal3， the richest man in Britain， who is paying most of the cost——and planting a giant advert in the Olympic site. However Mr Johnson immediately bombarded his new landmark with a fusillade of alternative names.
"Some may choose to think of it as the Colossus of Stratford，" he said. "Some eyes may detect a helter-skelter or a supersized mutant trombone. Some may even see the worlds biggest ever representation of a shisha pipe and call it The Hubble-Bubble. But I know that it is the ArcelorMittal Orbit. It represents the dynamism of a city coming out of recession and the embodiment of the cross- fertilisation of cultures and styles that makes London the world capital of arts， the cultural and creative industries. "

Introduction

传媒英语（Media English）为专门用途英语（English for specific Purpose）的二种，其主要功能是通过不同主题的选材，为读者的多元观点和思考空间提供元素，并借此加深学习者对于新闻传媒专业的理解，提高他们运用专业语言的能力。在全球化的大趋势下，具备良好的专业英语素质显然是一个具有国际视野、有开拓性和前瞻性的传媒从业人员的必备前提。
本书共四册，主要面向传媒院校学生、传媒从业人员、从事跨国贸易或其他具有与国外交流行业背景的人员。编者们力图使本书具备下列特色：
1.创新教材编写思路。编者们拟尽其所能将每年7月1日至12月31日间由全球主流传媒机构报道或评论的世界热点话题加以理性选择，分门别类，编辑成第二、第四册，供春季学期使用；每年1月1日至6月30日的热点话题编辑成第一、第三册，供秋季学期使用。每年修订一版，与时俱进。
2.提供全球视野。编者们以为培养英语学习者的跨文化意识以及全球视野比传授语言知识更重要。井底之蛙，恐成夜郎自大笑柄。本书每册含有10个单元，每单元有3篇文章，从不同视角谈论相关话题，见仁见智。文章主要出自英、美两国，亚洲、非洲和南美洲的主流媒体。本册关注的话题主要是：冰岛火山喷发，欧债危机，墨西哥湾漏油事件，南非世界杯，日本政坛风云，世界经济复苏，火星计划等。
3.习得时代英语。编者们相信媒体的语言最能体现时代特色，也具有时代文化符号意义。编者们希望与本书有缘的人能耐心地阅读喜欢的文章，积累热点词汇，一鸣惊人。
本书的十位编者都是中国传媒大学南广学院公共英语教学部的教师。除了主编人到中年，才疏学浅外，其余九位都是朝气蓬勃、激情四射、好学上进的年轻潮人。书中如有冒犯之举，皆非编者们的主观行为。如能得到你的谅解，我们不胜感激，否则，一切责任皆由本书主编一人承担。
参加本山编写的主要还有：直长亮、薛棋文、赖敏、孟雅、秦智娟、李涛、杨青、罗金妮、张云、李璐、郑小彗、王涛涛、刘艳青，李婷等。
感谢东南大学出版社的英美文学博士刘坚先生。他的热情和细心使得本书得以顺利出版。

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