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Jingdong book

让你身价倍增百万的社交礼仪书(案例插图版)

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Content Description

本书以社交中的各个沟通场景为切入点,生动、具体地讲述了面对不同的情景,要有不同的应对礼仪。本书内容贴近生活,非常便于读者理解和掌握,具有极强的可操作性和实用性,能够实实在在地帮助读者了解社交中各方面的礼仪技巧。
Author Description

汇智书源图书工作室,主要从事投资理财、生活百科、智力开发和其他综合性选题的创作与出版,目前已经出版几十种图书,并得到读者的广泛认可和赞誉。汇智书源图书工作室拥有一支资深创作团队,均接受过相关行业高等教育和专业创作培训,具有丰富的图书选题策划与运作经验,是一只以自主创新为特点的优秀团队。卢明明是汇智书源图书工作室负责人,毕业于河北金融学院金融专业。
Catalogue

上篇 秘诀篇
海英秘诀:机会永远只有一次 / 2
一、态度对了,就什么都对了 / 3
二、控制好“界域”,彼此相处才更自然 / 6
三、做一个有“礼”的介绍者 / 9
四、不同情境下如何做介绍 / 12
五、记住陌生人的名字 / 15
六、小名片大学问,传递出优雅与风度 / 17
七、如何表达歉意?有效避免不愉快 / 20
张晓梅秘诀:别做他人眼中的无礼之人 / 24
一、什么是无礼的行为 / 25
二、握手:绝不能小觑的细节 / 27
三、怎么听比怎么说更重要 / 29
四、千万别说这些话,做这些事 / 33
五、面带微笑,高雅而不高傲 / 36
六、与人相处,黑色玩笑开不得 / 39
七、矛盾不可避免,那就“化大为小” / 41
八、摒弃不良体态,做个识“礼”之人 / 43
李荣建秘诀:不学礼,无以立 / 46
一、让别人乐于与你交谈 / 47
二、人人都需要恭维,你我也不例外 / 50
三、让自己的声音听起来更诱人 / 52
四、再熟也要守礼仪,做个有教养的客人 / 55
五、如何得体地结束谈话 / 57
六、你的形象败在哪里?手势失误是祸端 / 59
七、身体会说话?解读倾听时的肢体语言 / 61
美国人、日本人、韩国人各有社交绝技 / 66
一、日本的洗澡文化:澡堂是社交场所 / 67
二、韩国社交礼仪:体会韩国人的社交文化 / 68
三、美国人的那些社交习惯 / 69
四、日本人:礼多人不怪 / 72
五、“不关心”也是日本礼仪 / 74
彭林说礼秘诀:我的位置在哪里 / 76
一、熟知座次,做个懂尊卑的聪明人 / 77
二、论资排辈,会场上对号入座是上上策 / 79
三、合理安排签字位次,让人如坐春风 / 83
四、会客时,位次安排得体突显主人优雅 / 85
五、商务谈判位次有规可循 / 87
六、商务宴会中的座次安排对了吗 / 89
七、到底是坐在副驾驶还是后排座 / 92
八、日常生活中的“行进”位次礼仪 / 94
下篇 实战篇
职场实战:想完美融入职场?有“礼”也有“距” / 100
一、直言不讳还是口无遮拦?职场言谈要谨慎 / 101
二、戴有色眼镜看人?办公室不分三六九等 / 103
三、不被风头浪尖打倒?功劳面前学说低头话 / 106
四、想要成为职场红人?先要读懂这些“潜台词” / 108
五、异性同事如何处?亲密亦“有间” / 111
六、想要挺得直,就得先弯腰 / 114
七、费力不讨好?把握好分寸到位不越位 / 117
八、如何向上司汇报工作?有礼有节、循序渐进 / 119
九、薪水怎么谈?开门见山不遮掩 / 121
电话实战:听得到的温度,有礼才会有人理 / 125
一、不懂职场手机礼仪?你就OUT了 / 126
二、电话可以随意打?不见面礼仪更不可少 / 128
三、不落话柄涨人气?禁用办公电话理私事 / 130
四、接听电话拉长线?回答必须简洁、具体 / 132
五、怎么说别人不反感?电话营销话术 / 135
六、处理特殊电话?会听也要会说 / 138
七、接听电话有技巧?让对方感受到“如见其人” / 141
八、转接电话露隐私?管紧嘴巴守分寸 / 143
九、电话想挂就挂?错误挂断,前功尽弃 / 146
时尚礼仪实战:优雅特质修炼有诀窍 / 148
一、喋喋不休是热情?莫要成为餐桌上的“祥林嫂” / 149
二、Hold住全场?菜单传到自己手中怎么办 / 151
三、想做宴会之王?酒桌上要把握好分寸 / 154
四、灌酒不断怎么办?水来土掩巧接招 / 156
五、话出口前过脑子?人多不说悄悄话 / 159
六、孰高孰低?碰酒杯礼仪要到位 / 160
七、让洁癖在餐桌上给礼节让路 / 162
应酬实战:张弛有度,三分生意七分人气/ 165
一、想要生意做得成?为他的耳朵特制话题套餐 / 166
二、生意场上路路通?识君子避小人 / 169
三、成功概率不大?问得越多越有利 / 172
四、怕招不来客户?言语诚信客自来 / 174
五、想要不碰钉子?说话多绕圈子 / 176
六、想给自己留余地?说话做事别太“绝对” / 179
七、想要做个慧眼识珠的聪明人?不要输掉最关键的棋子 / 182
八、如何才不落俗套?选好礼物敲开对方的心门 / 184
尴尬情境实战:别因不懂礼仪而难化解/ 187
一、对方不愿跟你握手?若无其事地收回来 / 188
二、没人介绍你?来个脱俗的自我介绍 / 189
三、受到对方冷遇?以有礼回报无礼 / 192
四、握好“护心符”,巧妙应对他人奚落 / 194
五、言多而失语?巧妙挽回局面 / 197
六、当众指责别用硬,懂得“软处理” / 199
七、窘境突现别慌张,用对方法解尴尬 / 201
商务实战:礼仪就是资本,赢得对手的尊重/ 204
一、称呼对方,万不可“张冠李戴” / 205
二、机会从手中流失,肮脏的手握不住成功 / 208
三、握紧手中的筹码,处于劣势别自乱阵脚 / 210
四、投石问路,第一时间摸清对方虚实 / 212
五、滔滔不绝是强者?一语中的才是取胜之道 / 215
六、不想前功尽弃,千万别忽视形象的威力 / 218
七、不想僵局变结局,巧妙化解才是王道 / 220
危机处理实战:你的风度决定你的高度/ 225
一、没人喜欢空降的天兵天将?面对“不速之客”
接待有术 / 226
二、一张口就吸引他?叫对称呼一步到位 / 228
三、谈话柔术,拒绝他人的不当要求 / 230
四、避免左右为难,做快乐的“夹心饼干” / 233
五、应变的艺术?交流中来点幽默与睿智 / 237
六、对方无理取闹,能绕则不迎 / 240
七、面对故意“排挤”,切莫大发雷霆 / 241
推销实战:生客卖礼貌,熟客卖热情 / 244
一、踩着销售“雷区”?玩转最基本的交际礼仪 / 245
二、客户避而不见?巧妙预约是成功的第一步 / 248
三、激发购买欲望?抓住对方的感性软肋 / 251
四、温情而适度?过于热情会吓跑客户 / 254
五、想要买卖做得长久?切忌死缠烂打 / 256
六、不想惹人厌?别唐突打断对方的话 / 259
七、害怕张口就“悲剧”?选择最恰当的成交时机 / 262
Introduction

曾经有位企业经理给我讲过这样一段经历:
“有一次,我同某个销售公司经理共进晚餐,每当有一位漂亮的女服务员走到我们桌子旁边,他就会对我置若罔闻,紧盯着人家走出餐厅。我对此感到非常气愤,感到自己很不受尊重。心里暗想,在他看来女服务员的两条腿比我要对他讲的话还要重要得多。他没有听我讲话,简直是不把我放在眼里。这样的人居然是这家公司的销售经理,想必这家公司也好不到哪里去。于是,我后决定取消与这家公司的合作。”
如果一个人不懂礼仪,就会出事,就会错失良机。我们的礼仪先师孔子曾经说过:“恭而无礼则劳,慎而无礼则葸,勇而无礼则乱,直而无礼则绞。”此言何意?就算你对人恭敬,如果不懂得礼仪,别人感受不到也是白恭敬;就算你做事谨慎,如果不懂得礼仪,给人的感觉不是谨慎而是胆小怕事;就算你非常勇敢,如果不懂得礼仪,就会鲁莽惹祸;就算你性格率直,如果不懂得礼仪,就会变得刻薄伤人。
由此看来,一个人不光是心里有礼貌就可以的,还要学习各种社交礼仪。其实,社交礼仪不是繁文缛节,更不是阿谀奉承,并没有我们所想的那么高深,礼仪是我们生活和工作中必不可少的交往技巧。礼貌是对人好,礼仪是让对方感受到你的好,只有借助一些规范和技巧,我们的礼貌才能更好地展现出来,并让对方乐于接受。
礼仪有着巨大的影响力,所以许多人把礼仪当作社交金钥匙,当作职场中的通行证。不懂得礼仪会处处“献丑”,甚至一个失礼的细节都可能将大好前程毁掉,让你追悔莫及;反之,拥有良好的礼仪无疑会为你增加诸多砝码。成功的人未必就是强势的,懂得礼仪的人更容易受到人们的青睐。
不管是在什么场合,讲究礼仪的人总会显示出别样的风采,会得到
他人的尊重。即使你没有出众的外貌,可是你拥有绰约的风姿、时尚的发型、得体的服饰、不俗的言谈,这同样会让人着迷。想要成为一个优雅的人,必须要做到仪容端正、谈吐风雅、举止大方、彬彬有礼,这样才能成为生活中具有魅力的人。
一个人即使智商高、情商高,但没有良好的礼仪也很难走向卓越。为此,本书将教大家如何做一个知礼、懂礼、受礼的礼仪达人。
本书分为秘诀篇和实战篇。在秘诀篇中介绍了什么行为是无礼的,以及如何做才能得到别人的认可,才能在职场中与人相处游刃有余。在实战篇中分别展现了在电话实战、时尚礼仪实战、国礼实战、难题解决实战、商务实战、危机处理实战、推销实战中出现的各种场景,并进行技巧讲解,让大家在面对这些场景时不会再手足无措。
社交礼仪是进行社会交往的行为规范与准则,被誉为步入社会的“通行证”,走向成功的“立交桥”。本书意旨是让大家在了解、掌握并合理运用各种礼仪的基础上,拥有大方、得体、优雅的举止,成为光彩耀人、人见人爱的魅力人士。
打开本书的你是否也在寻觅不一样的人生?此刻是人生的微妙时刻,是隐含着巨大转折的时机。希望本书能够帮助各位朋友提高自身的礼仪修养,展现出优雅迷人的气质!
编者
2016年4月

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Brand Jingdong book
Brand Origin China

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