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Jingdong book

中国餐饮产业发展报告(2016)

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中国餐饮产业发展报告(2016)

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本书全面回顾、分析了“十二五”期间餐饮业的发展历程和特点,对“十三五”时期餐饮业的发展趋势进行了展望;回顾和分析了正餐业、调味品行业的发展状况;对当前餐饮业发展的热点问题进行研究与探讨;对海外中餐业和港澳台及京津冀、陕西等区域餐饮业发展进行了多层次、全方位的分析,并提出了针对性建议;从“一带一路”美食旅游开发、食俗传承视角下饮食文化开发模式等不同角度分析了饮食文化的传承与创新。
Author Description

邢颖,现任中国全聚德(集团)股份有限公司董事、总经理,兼任世界中餐业联合会常务副会长、中国连锁经营协会副会长、中国商业经济学会副会长等职;曾获“中国特许经营十年贡献奖”、第四届“北京青年企业家金奖”等奖项,“中国餐饮业年度十大人物”等荣誉称号。

于干千,博士后,二级教授,普洱学院副院长,世界中餐业联合会国际烹饪教育委员会副主席,云南省哲学社会科学创新团队(餐饮文化与产业升级)首席专家。餐饮产业蓝皮书摘要。
Catalogue

Ⅰ总报告
1中国餐饮业“十二五”发展回顾与“十三五”展望
【云南餐饮产业转型升级与饮食文化研究课题组】/001
一宏观层面:政策利好得到固化、行业监管纵深推进、文化软实力全面增强/003
二行业层面:产业发展步入中高速,产业贡献基本稳定,吸纳就业效应放大,
提质增效后程发力/007
三微观层面:企业赢利能力趋于低位,市场格局变化多元,资源配置面临重组/021
四“十三五”展望:主动迎新,理性创新,常态常新/029
Ⅱ“十二五”专题篇
2“十二五”时期中国餐饮业研究综述【王晋】/031
3“十二五”期间中国正餐业发展回顾及“十三五”展望【杨遥】/042
4“十二五”期间中国调味品产业发展回顾及“十三五”展望【宫润华】/063
Ⅲ专题研究篇
5中国餐饮业供给侧结构性改革的策略研究【于干千王晋】/078
6新常态下我国餐饮业创新发展研究【段朋飞】/090
7美食之都评价指标体系构建与分析【王俊杰】/098
8云南米线——在地文化与地方特色美食经济创意【胡洪斌】/115
9中国精品咖啡发展研究【赵京乐】/126
Ⅳ地区发展篇
10海外中餐业发展报告【张治银】/140
11港澳台餐饮业发展报告【邓芳】/156
12京津冀地区餐饮业发展研究【张彩虹】/172
13北京餐饮业发展报告【北京烹饪协会】/193
14陕西餐饮业发展报告【王喜庆谭启鸿】/199
Ⅴ饮食文化篇
15“一带一路”饮食文化交流视阈下的美食旅游开发【杜莉】/217
16食俗传承视角下饮食文化开发模式的反思【程小敏】/231
17壮傣族群饮食文化的共同记忆
——基于中南半岛饮食文化的思考【周寒丽】/244
18基于袁家村模式的饮食文化旅游开发思考【武春霞】/262
Ⅵ附录
19中华人民共和国食品安全法/277
20国务院办公厅关于加快发展生活性服务业促进消费结构升级的指导意见/278
21国务院关于整合调整餐饮服务场所的公共场所卫生许可证和食品经营许可证的决定/290
22食品经营许可管理办法/292
23商务部关于推动餐饮业转型发展的指导意见/304
Introduction


屈指算来,我关注餐饮业已十年有余。最初,我有幸结识了世界中餐业联合会杨柳会长和全聚德集团邢颖总经理,我们共同谋划成立了中国第一个关注服务与餐饮产业的研究机构——中国社科院财贸所服务经济与餐饮产业研究中心,并于2003年8月23日在北京召开了“振兴和发展中国餐饮业研讨会”,我国第一家研究服务与餐饮经济理论的学术研究机构正式亮相。之后,我们整合国内的研究力量,在有关各界的鼎力支持下,出版了我国第一部餐饮产业研究报告,并纳入中国社科院下属的社会科学文献出版社的蓝皮书系列,这样才有了现在每年一部的餐饮产业蓝皮书。
今天的餐饮业已较十年前发生了深刻变化,2015年餐饮业产业规模达到32310亿元,较十年前增长2倍。餐饮企业家也从行业内部成长发展为各行精英跨界崛起,这些创新型企业家为行业发展注入新鲜活力。企业经营模式也因中央厨房、互联网、共享经济等新技术、新理念的广泛应用发生了深刻变革。更为重要的是,随着“中餐繁荣计划”“欢乐春节”等项目的高效推进,餐饮业的战略地位在国家层面得以彰显和确认。
2015年以来, 我国全面推进深化改革:证照分离试点、营改增全面推进等一系列改革极大破除了产业发展的制度性障碍,《国务院办公厅关于加快发展生活性服务业促进消费结构升级的指导意见》则在更高层面为产业发展指引了方向。餐饮业的繁荣发展为餐饮理论研究提供了丰富土壤,《中国餐饮产业发展报告》得以连续出版11年,成为餐饮理论研究的品牌项目,也因此培养了一大批研究学者。能够长期参与这项工作,我深感荣幸!
与往年相比,今年的报告将研究主力交给了普洱学院,研究的问题更加多元,研究的角度更为新颖。报告回顾总结了“十二五”期间餐饮业的发展情况,展望了“十三五”期间的发展脉络,并对产业热点和前沿问题进行了剖析。今年是“十三五”规划的开局之年,也是餐饮业转型发展的关键之年。中国政府有抓铁留痕的改革决心,中国餐饮业有开拓创新的企业家、辛勤实干的践行者,我们有这样一批勤于思考、勇于实践、敢于出成果的研究人员,相信未来餐饮业的产业发展和理论研究都将迈上新的高峰。
中国社会科学院中国社会科学评价中心主任
荆林波研究员
2016年6月2日

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