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Jingdong book

巅峰三维 3ds Max/VRay展示设计实例解析（白金畅销全新版）（附光盘）

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Jingdong book

巅峰三维 3ds Max/VRay展示设计实例解析（白金畅销全新版）（附光盘）

Name: 巅峰三维 3ds Max/VRay展示设计实例解析（白金畅销全新版）（附光盘）
Brand: Jingdong book
SKU: 3118033251
Price: 45.65 USD
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Editer Recommend

紧跟潮流时尚
9大类别涵盖新展示设计潮流，小到资料展示架，大到汽车展厅，以及化妆品展示、橱窗设计、IT展示设计等一网打尽
详解制作流程
展示商品行业特征分析，启发设计创意构思，从模型制作到渲染输出，详尽细致地一一讲解，让读者轻松掌握应用技术
跨越软件平台
直击3dsMax的核心技术，无软件版本平台障碍，帮你克服追随软件升级的困惑，享受3dsMax软件带给你的便利

Content Description

本书是一部专业性很强的实例解析教程，涵盖了商业领域常见的展示造型设计，包含展示设计基础知识、资料架、展架、展柜、化妆品展示、IT产品展示设计、服装展示设计、运动产品展示设计与制作、汽车展示厅的设计与制作等内容，并且根据产品的不同特点，因地制宜使用不同的造型和颜色装饰展示场景。

Catalogue

Chapter 01 展示设计概述
1.1 展览展示基础 2
1.2 展览展示要素 3
1.2.1?展览展示的基本结构 4
1.2.2?展示的空间与灯光 6
1.3 展位的设计与搭建 9
1.3.1?展位的设计 9
1.3.2??展台的搭建 10
1.4 展览展示的分类 11
1.4.1??小型展示 11
1.4.2?中型展示 11
1.4.3?大型展示 12
1.4.4 商业展示设计 12
1.4.5 大型展会设计 13
1.4.6?博物馆展示设计 13
1.4.7?橱窗展示设计 14
1.5 展示设计师必备素质 14
1.6 展示装饰板材的分类 15
1.6.1?密度板 15
1.6.2?大芯板 15
1.6.3?石膏板 15
1.6.4?饰面板 15
1.6.5?刨花板 15
1.6.6?防火板 16
1.6.7?三聚氰胺板 16
1.6.8?胶合板 16
1.6.9?防潮板 16
1.6.10?人造皮装饰板 16
Chapter 02 资料架设计
2.1 资料架的经典图例 18
2.2 折叠资料架的设计与制作 18
2.2.1?创建模型 18
2.2.2?制作材质 27
2.2.3?创建灯光 31
2.2.4?创建摄影机 31
2.3 一般资料架的设计与制作 33
2.3.1?创建模型 33
2.3.2?制作材质 38
2.3.3??创建灯光 40
2.3.4??创建摄影机 41
2.3.5??渲染 41
Chapter 03 展架设计
3.1 展架造型图片与设计思路 44
3.2 展架的设计与制作 45
3.2.1?创建模型 45
3.2.2??调节材质 53
3.2.3?创建灯光 58
3.2.4?渲染出图 59
3.3 电脑展架的制作 60
3.3.1??创建模型 60
3.3.2?制作材质 66
3.3.3?创建灯光 69
3.3.4??创建摄影机 70
3.3.5?渲染出图 71
Chapter 04 展柜设计
4.1 展柜简介 74
4.2 展柜的设计与制作（1） 74
4.2.1?创建模型 74
4.2.2?调节材质 79
4.2.3? 灯光和摄影机 84
4.2.4?渲染出图 85
4.3 展柜的设计与制作（2） 86
4.3.1?创建展柜模型 86
4.3.2?制作材质 91
4.3.3??创建灯光 92
4.3.4?创建摄影机 93
4.3.5??渲染出图 93
Chapter 05 化妆品展示设计
5.1 行业造型经典图例与设计思路 96
5.2 LN化妆品展示的制作 96
5.2.1?创建模型 96
5.2.2??制作材质 113
5.2.3??创建灯光 127
5.2.4??创建摄影机 131
5.2.5??渲染出图 131
5.2.6?后期处理 133 6.1 行业造型经典图例与设计思路 136
Chapter 06 IT展示设计
6.1 行业造型经典图例与设计思路 136
6.2 IT展示设计与制作 136
6.2.1??创建模型 136
6.2.2?制作材质 147
6.2.3?创建灯光 157
6.2.4?创建摄影机 159
6.2.5?渲染出图 160
6.2.6?后期处理 162
Chapter 07 服装展示设计
7.1 行业造型经典图例与设计思路 166
7.2 服装展示设计与制作 166
7.2.1??创建模型 166
7.2.2?制作材质 181
7.2.3?创建灯光 189
7.2.4?创建摄影机 190
7.2.5?渲染出图 191
7.2.6??后期处理 193
Chapter 08 运动品展示设计
8.1 行业造型经典图例与设计思路 198
8.2 运动展示设计与制作 198
8.2.1?创建模型 198
8.2.2?制作材质 219
8.2.3??创建灯光 228
8.2.4?创建摄影机 229
8.2.5??渲染出图 230
8.2.6?后期处理 231
Chapter 09 汽车展示设计
9.1 汽车展示的经典图例与设计思路 236
9.2 汽车展示的设计与制作 236
9.2.1?创建模型 236
9.2.2??制作材质 266
9.2.3??创建灯光 277
9.2.4?创建摄影机 279
9.2.5?渲染出图 280
9.2.6?后期处理 281
Chapter 10 前卫展示设计
10.1 展示空间设计的色彩和图形应用 288
10.1.1?展示设计中色彩的应用 288
10.1.2 展览展示中图形的运用 291
10.2 设计风格简介 292
10.3 合并模型 302
10.4 制作材质 303
10.5 为场景布置灯光 314
10.5.1 设置光子图渲染参数 320
10.5.2 成品渲染输出 321
10.6 Photoshop后期处理 322

Introduction

3ds?Max是Autodesk公司开发的一款软件，是三维制作中功能为强大的软件之一，主要涉及建筑设计、工业设计、展示设计、影视制作、片头动画、卡通动画和游戏开发等多个领域。该软件以其功能强大并且易于操作的特点一直在三维设计领域中发挥着举足轻重的作用。
本书以3ds?Max?2014软件为操作平台，但不局限于软件的版本，制作方法适用于3ds?Max?8～3ds?Max?2014版本。书中通过大量经典展示设计实例，帮助读者逐步提高应用3ds?Max软件进行商业产品展示设计的能力，并由浅入深地介绍如何应用3ds?Max软件在产品展示设计中进行展示设计的精髓。本书有两个特点：一是通俗易懂，步骤详细，由浅入深，即使是初学者也能根据各个步骤制作出具有专家水平的效果图；二是涵盖面广，涵盖了工业产品中三大产业的造型设计与制作。可以说本书是三维图书中不可多得的“巅峰”之作。另外，书中场景完全采用操作简单、效果真实的VRay渲染器插件进行渲染，在学习使用3ds?Max软件进行展示设计的同时还能附带学习渲染插件的使用方法，可以说是一箭双雕，何乐而不为。
本书以实例讲解的形式向读者介绍如何利用3ds?Max软件来制作展示设计效果图，由浅入深、极为详尽地讲解了多个展示场景在模型的制作、材质的制作、灯光与背景的设置等方面的方法和技巧。本书适合各类从事三维设计的专业人员学习和参考，亦可作为广大三维制作爱好者的参考书，尤其适用于3ds Max进行产品造型设计的人员。

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