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Jingdong book

房地产经营管理系列经典教材:房地产经纪人(第5版)

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由于房地产具有位置固定性、个别性、使用长期性、投资大量性等特点,以及房地产的质量、性能、产权等情况复杂,使得房地产市场存在严重的信息不充分和信息不对称现象,加上房地产交易过程复杂,交易双方难以相互信任等,决定了人们在房地产交易中需要专业的房地产经纪人员和机构为其提供服务。房地产经纪在提供房地产交易信息、降低交易成本、提高交易效率、保障交易安全、维护交易秩序、优化资源配置等方面起到了重要作用。
我国现代房地产经纪行业是在改革开放之后,随着房地产业的发展而发展壮大的。1994年,我国(城市房地产管理法》明确了“房地产中介服务机构包括房地产咨询机构、房地产价格评估机构、房地产经纪机构等”,确立了房地产经纪的法律地位。2001年,原建设部颁发《城市房地产中介服务管理规定》,进一步完善了房地产经纪行业管理法规体系,并根据国际惯例,与人事部联合建立了房地产经纪人员职业资格制度。为引领房地产经纪行业规范健康发展,2006年,中国房地产估价师与房地产经纪人学会发布了《房地产经纪执业规则》和《房地产经纪业务合同推荐文本》,开通了房地产经纪信用档案,开展了房地产经纪机构资信评价,发布了房地产交易风险提示,通报了房地产经纪典型违法违规案件。经过几年的不懈努力和探索,初步形成了以房地产经纪人员执业资格注册管理制度为核心,以诚信建设和资信评价为基础,以案件通报和风险提示为手段,以规则制定、制度设计为引导的房地产经纪行业自律管理框架体系。
Catalogue

第1章 绪论
1.1 经纪与经纪人
1.2 房地产经纪与房地产经纪人
1.3 我国房地产经纪的产生和发展

第2章 房地产经纪人员
2.1 我国房地产经纪人员职业资格
2.2 房地产经纪人员的职业道德
2.3 房地产经纪人员的职业修养
2.4 房地产经纪人员的职业能力
2.5 房地产经纪人员案例

第3章 房地产经纪机构
3.1 房地产经纪机构概述
3.2 房地产经纪机构的设立
3.3 房地产经纪机构的经营模式
3.4 房地产经纪机构的部门与岗位设置
3.5 房地产经纪机构案例

第4章 房地产经纪合同
4.1 房地产经纪合同概述
4.2 房地产经纪业务合同推荐文本
4.3 房地产经纪合同案例

第5章 房地产咨询
5.1 房地产法律咨询
5.2 房地产金融咨询
5.3 房地产估价咨询
5.4 房地产税收咨询
5.5 房地产咨询实例

第6章 房地产居间
6.1 房地产居间概述
6.2 房地产居间业务操作
6.3 房地产居间业务的房源与客源
6.4 房地产居间合同
6.5 房地产居间案例

第7章 房地产转让代理
7.1 房地产代理概述
7.2 房地产转让一般规定
7.3 国有建设用地使用权转让代理
7.4 商品房销售代理
7.5 二手房买卖代理
7.6 房地产转让代理案例

第8章 房屋租赁代理
8.1 房屋租赁概述
8.2 房屋租赁代理业务
8.3 房地产租赁代理案例

第9章 房地产抵押代理
9.1 房地产抵押概述
9.2 房地产抵押合同与抵押登记
9.3 抵押房地产的占管与处分
9.4 房地产抵押代理案例

第10章 房地产权属登记代理
10.1 房地产权属登记概述
10.2 土地登记代理
10.3 房屋登记代理
10.4 房地产权属登记代理案例

第11章 房地产经纪信息
11.1 房地产经纪信息概述
11.2 房地产经纪信息管理概述
11.3 房地产经纪信息系统实例——MLS系统

第12章 房地产经纪诚信管理
12.1 诚信与房地产经纪诚信
12.2 我国房地产经纪诚信管理现状
12.3 房地产经纪诚信体系建设
12.4 房地产经纪诚信管理实例
Book Abstract

在原始社会早期和中期的漫长年代里,没有商品生产和商品交换。到了原始社会后期,人类社会发生了第一次大规模的社会分工,即畜牧业和农业的分离。分工促进了劳动生产率的提高,农业部落和畜牧业部落都有了剩余产品,同时,不同部落都需要自己所不能生产的产品,从而既有了商品交换的需要,又有了商品交换的可能。
随着生产力的进一步发展,在父系氏族公社时期,发生了第二次社会大分工,即手工业和农业的分离。手工业从农业中分离出来,便出现了以交换为目的的商品生产者,使得交换的范围不断扩大,数量也越来越多,商品交换的手段也由直接的物物交换发展为以贵金属货币为媒介的交换。
随着商品生产的进一步发展,商品交换的范围和规模不断扩大,商品生产者用来买卖商品的时间也越来越多。而买卖所费的时间会侵占他们的劳动时间。因此,商品交换活动同商品生产活动便产生了矛盾,特别是在商品行销区域不断扩大和远方市场出现以后,这种矛盾越来越突出。为了解决这种矛盾,客观上要求把商品交换事务从商品生产者那里独立出来,以利于商品生产的发展。于是社会上就出现了一种专门从事商品交换而不从事商品生产的人,这就是第三次社会大分工,即商业从生产中分离出来。第三次社会大分工创造了一个特殊的阶级——商人,创造了一个新的行业——商业,即专职媒介交换的行业。因而商品交换形式也由简单的商品流通形式,发展到以商业为媒介的“货币——商品——货币”的发达商品流通形式。
最初的商品交换是分散进行的,没有固定的场所和时间。随着商品生产的发展,商品交换越来越频繁,于是出现了集市,把众多的买者和卖者集中到一起进行交易。但是在集市上,每一个人市者并非都对市场的情况了如指掌,熟谙交易技巧。这就需要那些经常出入于市场,了解市场情况,熟悉市场行情和交易技巧的人,在市场上充当交易的中介,公正、诚实地为交易双方牵线搭桥,提供服务,从而使交易迅速实现。
Introduction

由于房地产具有位置固定性、个别性、使用长期性、投资大量性等特点,以及房地产的质量、性能、产权等情况复杂,使得房地产市场存在严重的信息不充分和信息不对称现象,加上房地产交易过程复杂,交易双方难以相互信任等,决定了人们在房地产交易中需要专业的房地产经纪人员和机构为其提供服务。房地产经纪在提供房地产交易信息、降低交易成本、提高交易效率、保障交易安全、维护交易秩序、优化资源配置等方面起到了重要作用。
我国现代房地产经纪行业是在改革开放之后,随着房地产业的发展而发展壮大的。1994年,我国(城市房地产管理法》明确了“房地产中介服务机构包括房地产咨询机构、房地产价格评估机构、房地产经纪机构等”,确立了房地产经纪的法律地位。2001年,原建设部颁发《城市房地产中介服务管理规定》,进一步完善了房地产经纪行业管理法规体系,并根据国际惯例,与人事部联合建立了房地产经纪人员职业资格制度。为引领房地产经纪行业规范健康发展,2006年,中国房地产估价师与房地产经纪人学会发布了《房地产经纪执业规则》和《房地产经纪业务合同推荐文本》,开通了房地产经纪信用档案,开展了房地产经纪机构资信评价,发布了房地产交易风险提示,通报了房地产经纪典型违法违规案件。经过几年的不懈努力和探索,初步形成了以房地产经纪人员执业资格注册管理制度为核心,以诚信建设和资信评价为基础,以案件通报和风险提示为手段,以规则制定、制度设计为引导的房地产经纪行业自律管理框架体系。

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