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Jingdong book

宏微观经济学

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Books Economy Economic Theory

Jingdong book

宏微观经济学

Name: 宏微观经济学
Brand: Jingdong book
SKU: 3110015171
Price: 26.36 USD
Availability: OutOfStock

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前瞻性紧跟财政金融专业教学改革步伐，将一些较前沿的课程加入教材建设
专业性紧密围绕财政金融专业核心课，针对性更强，更能体现专业性
实用性学生在学完整套教材后，能够具备较强的财政金融业实践能力
科学性案例导入教学，案例点击与材料解析开阔视野

Content Description

《宏微观经济学》是为高等院校师生学习当代宏微观经济学理论而编写的教材。作者在多年经济学理论研究和教学实践的基础上，采用了先微观后宏观的框架结构，深入浅出地介绍了经济学的基本理论、主要内容和方法，包括供求理论、消费理论、生产理论、市场理论、国民收入决定理论、就业理论和经济波动与增长理论等。
《宏微观经济学》最大的特点是语言简明扼要，用较少的篇幅阐明最主要的理论，并且结合了大量的案例分析，其中很多案例是取材于我们身边的经济学现象，具有很强的可读性。因此，《宏微观经济学》既适合作为大学本科生和研究生的教材，也适合作为经济学爱好者的阅读材料。

Catalogue

第一章导论
第一节稀缺性、机会成本、生产可能性
边界
一、稀缺性
二、机会成本
三、生产可能性边界
第二节决策——成本、收益
一、决策缘由
二、总量决策
三、边际决策
第三节像经济学家一样思考
一、假设
二、经济模型
三、经济学家的两种作用
第四节现代经济学分析框架
本章小结
复习思考题
本章主要参考和建议阅读书目
第一篇微观经济学
第二章供求均衡
第一节需求规律
一、需求的内涵
二、影响需求的因素
三、需求规律的表示
四、需求曲线的移动
第二节供给规律
一、供给
二、影响供给的因素
三、供给规律的表示
四、供给曲线的移动
第三节供求均衡的原理
一、均衡价格和均衡数量
二、市场的均衡与不均衡
第四节需求弹性和供给弹性
一、弹性和需求价格弹性的含义
二、需求价格弹性的决定因素
三、需求收入弹性
四、供给价格弹性及其决定因素
本章小结
复习思考题
本章主要参考和建议阅读书目
第三章消费者行为理论
第一节效用和无差异曲线
一、效用理论
二、无差异曲线
第二节消费者均衡
一、消费者的预算约束线
二、消费者选择最优化
第三节消费选择的变动
一、收入变动对消费选择的影响
二、价格变动对消费选择的影响
三、收入效应与替代效应
本章小结
复习思考题
本章主要参考和建议阅读书目
第四章生产者行为理论
第一节生产者及其行为目标
一、生产者及其组织形式
二、生产者经营目标
第二节生产理论的一些基本概念
一、生产函数
二、短期与长期
第三节短期生产函数
一、产量的一些概念
二、各产量之间的关系
三、边际报酬递减规律
四、厂商的合理投入区域
第四节长期生产函数
一、等产量线
二、最优生产要素组合
第五节成本理论的一些基本概念
一、机会成本
二、显性成本和隐性成本
三、沉淀成本
第六节短期生产成本
一、各种短期成本曲线
二、各种成本之间的关系
第七节长期生产成本
一、长期总成本
二、长期平均成本
第八节规模经济与规模不经济
一、规模经济
二、规模不经济．
本章小结
复习思考题
本章主要参考和建议阅读书目
第五章市场结构理论
第一节厂商收益和利润
一、厂商收益
二、利润和利润最大化原则
第二节完全竞争市场
一、完全竞争市场的需求曲线和收益曲线
二、边际成本曲线和企业的供给曲线
三、企业的短期停止营业决策
四、企业进入或退出一个行业的长期决策
第三节完全垄断
一、完全垄断的含义和原因
二、完全垄断市场上的需求曲线和收益曲线
三、完全垄断市场中的企业利润最大化
四、价格歧视
第四节寡头
一、寡头的概念和特征
二、寡头垄断市场上产量的决定
三、寡头垄断市场上价格的决定
四、博弈论与合作经济学
第五节垄断竞争
一、垄断竞争的概念和特征
二、垄断竞争市场上的需求曲线和收益曲线
三、垄断竞争市场中的企业利润最大化
本章小结
复习思考题
本章主要参考和建议阅读书目
第六章微观经济政策
第一节垄断与政府管制
一、垄断
二、反垄断法
三、反垄断法在中国
第二节经济活动的外部性
一、外部性的含义和分类
二、外部性引起的资源配置失当
三、外部性的解决对策
第三节公共物品和公有资源
一、不同物品的分类
二、公共物品与市场失灵
三、公有资源与市场失灵
第四节信息的不完全和不对称
一、信息不完全与信息不对称
二、信息不对称与市场失灵
三、应对信息不对称的办法
本章小结
复习思考题
本章主要参考和建议阅读书目
第二篇宏观经济学

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Jingdong book

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