{{sellerTotalView > 1 ? __("sellers", {number: sellerTotalView}) : __("seller", {number: sellerTotalView}) }}, {{numTotalView > 1 ? __("items", {number: numTotalView}) : __("item", {number: numTotalView}) }}
free FREE

Change Your Zip Code

Inventory information and delivery speeds may vary for different locations.

Location History

{{email ? __('Got it!') : __('Restock Alert')}}

We will notify you by email when the item back in stock.

Cancel
Yami

Jingdong book

进出口贸易实务研究:策略、技巧、风险防范

{{buttonTypePin == 3 ? __("Scan to view more PinGo") : __("Scan to start")}}

进出口贸易实务研究:策略、技巧、风险防范

{{__(":people-members", {'people': item.limit_people_count})}} {{ itemCurrency }}{{ item.valid_price }} {{ itemCurrency }}{{ item.invalid_price }} {{ itemDiscount }}
Ends in
{{ itemCurrency }}{{ item.valid_price }}
{{ itemCurrency }}{{ priceFormat(item.valid_price / item.bundle_specification) }}/{{ item.unit }}
{{ itemDiscount }}
{{ itemCurrency }}{{ item.valid_price }} {{ itemCurrency }}{{ priceFormat(item.valid_price / item.bundle_specification) }}/{{ item.unit }} {{ itemCurrency }}{{ item.invalid_price }} {{itemDiscount}}
{{ itemCurrency }}{{ item.valid_price }}
Sale ends in
Sale will starts after Sale ends in
{{ getSeckillDesc(item.seckill_data) }}
{{ __( "Pay with Gift Card to get sale price: :itemCurrency:price", { 'itemCurrency' : itemCurrency, 'price' : (item.giftcard_price ? priceFormat(item.giftcard_price) : '0.00') } ) }} ({{ itemCurrency }}{{ priceFormat(item.giftcard_price / item.bundle_specification) }}/{{ item.unit }}) Details
Best before

Currently unavailable.

We don't know when or if this item will be back in stock.

Unavailable in your area.
Sold Out

Details

Full product details
Content Description

《进出口贸易实务研究:策略、技巧、风险防范》共分为九篇,第一篇和第二篇主要包括开发新市场、寻找客户及客户关系维护的策略和技巧;第三篇到第九篇分别从概括阐述出口交易的策略与技巧、合同的订立与执行中的风险及防范,到详细论述贸易术语的选择、运输及保险、报关、国际结算、单证以及进口等七个方面的策略、技巧和风险防范。而进出口交易中的各种风险及防范在全书中占有非常重要的位置。因此《进出口贸易实务研究:策略、技巧、风险防范》对外贸企业开发新市场、维护客户关系、提高工作效率、避免进出口交易中的失误和风险损失具有重要意义。同时《进出口贸易实务研究:策略、技巧、风险防范》也是高校国际经济与贸易专业、国际商务专业、国际金融专业的本科生、研究生在国际贸易实务领域深入学习和研究的极好书籍。
Catalogue

第一篇 开发新市场和寻找客户的实战策略和技巧
第一章 新兴海外市场拓展规划与实施
1.中东市场
2.南美市场
3.俄罗斯市场
4.非洲市场
5.东盟市场
第二章 外贸新手寻找国外客户的策略与技巧
1.通过朋友找客户
2.通过展(览)会找客户
3.通过Google找客户
4.免费在Google上做广告找客户
5.利用专业的信息名录服务商找客户
6.搜索行业协会找客户
7.从竞争对手处找客户
8.利用B2B网站找客户
9.利用行业杂志找客户
第三章 外贸人员接待国外客户的礼仪与技巧
1.针对不同类型客户的沟通技巧
2.外贸人员接听国外客户电话的礼仪与技巧
3.电子商务邮件往来礼仪与技巧
4.国外客户工作时间和外贸邮件发送时间
5.款待国外客户的礼仪与技巧
第四章 与国外客户进行商务谈判的礼仪与技巧
1.与英国客户进行商务谈判的礼仪与技巧
2.与美国客户进行商务谈判的礼仪与技巧
3.与德国客户进行商务谈判的礼仪与技巧
4.与法国客户进行商务谈判的礼仪与技巧
5.与意大利客户进行商务谈判的礼仪与技巧
6.与日本客户进行商务谈判的礼仪与技巧
7.与韩国客户进行商务谈判的礼仪与技巧
8.与中东客户进行商务谈判的礼仪与技巧
9.与俄罗斯客户进行商务谈判的礼仪与技巧
10.与非洲客户进行商务谈判的礼仪与技巧

第二篇 维护客户关系的实战策略与技巧
第五章 外贸人员维护客户关系的策略与技巧
1.外贸新手跟进客户的策略与技巧
2.维护老客户的策略与技巧
3.跟进难缠客户的策略与技巧
4.大客户管理规划与实施
第六章 客户关系管理与E-CRM应用规划及实施
1.客户关系管理概述
2.电子商务环境下的客户关系管理:E-CRM
3.外贸企业E-CRM应用实施

第三篇 出口交易实战中的策略、技巧及风险防范综述
第七章 出口交易实战中的谈判策略与技巧
1.询盘策略与语言组织技巧
2.报盘策略与语言组织技巧
3.还盘策略与语言组织技巧
4.双赢商务谈判技巧
第八章 合同订立及执行过程中的风险及防范综述
1.合同订立过程中隐含的风险及相应的风险规避
2.合同执行过程中的风险及相应的风险规避
第九章 进出口信用风险及其防范策略与技巧
1.进出口信用风险
2.全球信用风险的基本情况
3.防范出口信用风险的措施
4.收汇风险的防范及应对策略
第十章 外汇风险的防范策略与技巧
1.外汇汇率对我国进出口业务的影响
……

第四篇 贸易术语的风险防范及选择策略
第五篇 国际货物运输及保险的操作技巧及风险防范
第六篇 进出口报关的操作技巧及风险防范
第七篇 国际结算方式选择策略及风险防范
第八篇 国际贸易实战中的单证策略
第九篇 进口策略、技巧及风险防范
Book Abstract

2)时代演变带给提单的种种挑战和危机提单的发展也同客观世界每一事物的发展一样,总是具有进步的一面,同时也具有消极的一面。随着时代的发展,提单的这种优越性和局限性更日益明晰地表现出来,成为贸易、航运和法学界人士高度重视的问题之一。
提单在整肃国际航运秩序方面发挥过重要的作用,现阶段的国际航运秩序也仍然需要用提单的调节作用来加以维护。但是,由于现代科学技术的高度发展及在远洋船舶上的应用,出于人类普遍遵守的道德规范在某部分人中的沦丧等原因,提单的地位受到了一次又一次的冲击,或者说提单在某些时候已成为发展国际经贸、维护正常航运秩序的桎梏和障碍,提单正面临严重危机和时代的挑战!值得我们注意的是,提单面临的危机和挑战有相当一部分是基于提单的基本功能,如货物收据、物权凭证、结汇作用等而产生出来的,这是否预示着提单的前途和命运还有待于学者的研究与航运实践的继续检验。提单面临的挑战和危机虽然多种多样,但归结起来主要表现在以下六个方面。
①提单提货对提单的挑战
第二次世界大战以来,尤其是20世纪60年代以来,科学技术高度发展,雷达导航、电子导航等新技术、新设备以很快的速度被广泛应用于航海领域,使船舶的安全性能和航海速度大大提高。海运集装箱的大范围使用,门对门(Doorto Door)或库场一库场(Yardto Yard)的集装箱运输方式的日益盛行,加之高速船舶越来越普遍和世界各大港口装卸码头操作设备现代化,货物在中途很少有转让的情况发生等,使得国际海上货物运输所需的时间大大缩短。而传统的提单流转程序常常不能满足国际海运发展的时间要求,这在相邻国家间的国际海上运输更是如此,造成船舶抵达目的港后收货人因未得到提单而不能提货的现象,使得船舶因等待交货而滞期或将货物堆放码头仓库,增加不必要的滞期费或仓库使用费开支。国际航运界针对这种情况采取的一种变通办法是,由收货人向承运人或其代理人出具保函(letter of indemnity),或由银行提供担保后,收货人从船舶代理处取得提货单(deliver yor- der)向承运人提货。这种变通办法事实上取代了提单作为物权凭证的功用,“见单交货”的规定也成了一句空话。
承运人接受保函或银行担保交货并非就万无一失。现代国际贸易以单证买卖为主,提单本身代表所记载的货物,是一种可转让的有价证券。托运人在启运港取得提单后,可以通过背书(endorsement)方式将提单转让给原定的收货人,也可以转让给原定收货人之外的第三人,并且被背书的人还可以通过再背书将提单第二次、甚至第三次转让。承运人在目的港接受保函或银行担保交货后,有可能会遇到提单持有人,即真正的收货人要求交货,此时尽管有保函或银行担保来推卸错交货的责任,但终究会陷入本可避免的索赔仲裁或诉讼中,还可能导致提单持有者申请扣押船舶的后果,影响正常营运活动的进行。
……
Introduction

近些年来,一大批中小型外贸企业陆续在我国涌现,其中的外贸工作人员大都只是熟悉外贸操作流程,而对于进出口贸易中的策略、技巧以及风险防范却了解甚少。并且,市面上关于进出口贸易的书籍大多是介绍进出口贸易实务的基础知识和操作知识,而研究进出口贸易实务中的策略、技巧、风险防范的书籍则很少。针对这种情况,作者凭借多年来对进出口贸易实务的深入研究以及在外贸企业广泛搜集的资料,总结出了外贸实务中的策略及技巧,尤其是书中关于风险防范的全面总结,为中小型外贸企业从业人员提供了非常有价值的参考,也成为各高校国际经济与贸易专业的本科生及研究生在国际贸易实务领域深入学习和研究的极好书籍。
本书具有以下特点:
1.在选题方面,本书着重对进出口贸易中的策略、技巧以及风险防范进行了深入研究,弥补了外贸实务研究书籍中的缺失;
2.在内容方面,本书关于如何开拓海外市场的策略分析是非常新颖的,对于欲开拓新市场的中小外贸企业具有重要的参考价值,而本书对在外贸各个环节的风险防范的深入研究也是非常实用的,尤其是金融危机以后,进出口贸易中的风险防范对于外贸企业尤其重要;
3.在资料及数据的选取方面,本书选取的均为最新的资料和数据,力图使本书能够向读者传达最及时的信息,解决最切实的问题;
4.本书不再局限于对基础理论知识以及简单的实务操作的介绍,更多的是对问题进行更加深层次的研究和剖析,使读者能够对进出口贸易进行更进一步的学习和研究。
本书共分为九篇,第一篇着重讲了开发新市场和寻找客户的策略和技巧,其中对于海外新市场的开发策略是比较新颖和实用的。第二篇讲了客户关系维护的策略技巧,其内容全面详细,并且有很强的使用价值。第三篇到第九篇中都涉及了风险防范的内容,分别从进出口合同的签订、贸易术语、运输及保险、报关、国际结算、单证以及进口等七个方面进行了详细的阐述,由此可见风险防范策略在全书中占有非常重要的位置,也可以看出风险防范在进出口贸易中的重要性。
本书作者均为天津财经大学国际经济贸易系的教师和硕士研究生。具体写作分工情况:李秀芳负责第七章、第九-十章、第十二章、第十四-十五章、第十七-十八章、第二十二~二十三章、第二十五章、第二十七章,刘娟负责第一-六章,王策负责第十九章,韦拉负责第二十章,任楠楠负责第十一章,蔡金娜负责第二十一章,方梦铭负责第二十四章,刘宇负责第八章,李宏英负责第二十六章和二十八章,杜文龙负责第十六章,赵静文负责第十三章。

Specifications

Brand Jingdong book
Brand Origin China

Disclaimer

Product packaging, specifications and price are subject to change without notice. All information about the products on our website is provided for information purposes only. Please always read labels, warnings and directions provided with the product before use.

View Full Terms of Use
Add to favorites
{{ $isZh ? coupon.coupon_name_sub : coupon.coupon_ename_sub | formatCurrency }}
{{__("Buy Directly")}} {{ itemCurrency }}{{ item.directly_price }}
Quantity
{{ quantity }}
{{ instockMsg }}
{{ limitText }}
{{buttonTypePin == 3 ? __("Scan to view more PinGo") : __("Scan to start")}}
Sold by JD@CHINA
Ship to
{{ __("Ship to United States only") }}
Free shipping over 69
Genuine guarantee

Added to Cart

Keep Shopping

More to Consider

{{ item.brand_name }}

{{ item.item_name }}

{{ item.currency }}{{ item.market_price }}

{{ item.currency }}{{ item.unit_price }}

{{ item.currency }}{{ item.unit_price }}

Coupons

{{ coupon.coupon_name_new | formatCurrency }}
Clip Clipped Over
{{ getCouponDescStr(coupon) }}
{{ coupon.use_time_desc }}
Expires soon {{ formatTime(coupon.use_end_time) }}

Share this item with friends

Cancel

Yami Gift Card

Get this exclusive deal when paying with gift card

Terms and Conditions

Gift card deals are special offers for selected products;

The gift card deals will automatically be activated if a customer uses gift card balance at check out and the balance is sufficient to pay for the total price of the shopping cart products with gift card deals;

You will not be able to activate the gift card deals if you choose other payment methods besides gift card. The products will be purchased at their normal prices;

If your account balance is not enough to pay for the products with gift card deals, you can choose to reload your gift card balance by clicking on the Reload button at either shopping cart page or check out page;

Products that have gift card deals can be recognized by a special symbol showing 'GC Deal';

For any additional questions or concerns, please contact our customer service;

Yamibuy reserves the right of final interpretation.

Sold by Yami

Service Guarantee

Yami Free Shipping over $49
Yami Easy Returns
Yami Ships from United States

Shipping

  • United States

    Standard Shipping is $5.99 (Excluding Alaska & Hawaii). Free on orders of $49 or more.

    Local Express is $5.99 (Available in Parts of CA, NJ, MA & PA). Free on orders of $49 or more.

    2-Day Express (Includes Alaska & Hawaii) starts at $19.99.

Return Policy

Yami is committed to provide our customers with a peace of mind when purchasing from us. Most items shipped from Yamibuy.com can be returned within 30 days of receipt of shipment (For Food, Beverages, Snacks, Dry Goods, Health supplements, Fresh Grocery and Perishables Goods, within 7 days of receipt of shipment due to damages or quality issues; To ensure that every customer receives safe and high-quality products, we do not provide refunds or returns for beauty products once they have been opened or used, except in the case of quality issues; Some products may have different policies or requirements associated with them, please see below for products under special categories, or contact Yami Customer Service for further assistance).
Thank you for your understanding and support.

Learn More

Sold by Yami

Terms and Conditions of Yami E-Gift Card

If you choose “Redeem automatically” as your delivery method, your gift card balance will be reload automatically after your order has been processed successfully;

If you choose “Send to Email”as your delivery method, the card number and CVV will be sent to the email address automatically;

Any user can use the card number and CVV to redeem the gift card, please keep your gift card information safely. If you have any trouble receiving email, please contact Yami customer service;

Yami gift card can be used to purchase both Yami owned or Marketplace products;

Yami gift card will never expire;

Yami gift card balance does not have to be used up at once;

All rights reserved by Yami.

Return Policy

Gift card that has already been consumed is non-refundable.

Sold by JD@CHINA

Service Guarantee

Yami Free Shipping over $49
Yami Easy Returns
Yami Ships from United States

Shipping

  • United States

    Standard Shipping is $5.99 (Excluding Alaska & Hawaii). Free on orders of $49 or more.

    Local Express is $5.99 (Available in Parts of CA, NJ, MA & PA). Free on orders of $49 or more.

    2-Day Express (Includes Alaska & Hawaii) starts at $19.99.

Return Policy

You may return product within 30 days upon receiving the product. Items returned must be new in it's original packing, including the original invoice for the purchase. Customer return product at their own expense.

Sold by JD@CHINA

Service Guarantee

Yami Cross-store Free Shipping over $69
Yami 30-days Return

Yami-China FC

Yami has a consolidation warehouse in China which collects multiple sellers’ packages and combines to one order. Our Yami consolidation warehouse will directly ship the packages to your door. Cross-store free shipping over $69.

Return Policy

You may return products within 30 days upon receiving the products. Sellers take responsibilities for any wrong shipment or missing items. Packing needs to be unopened for any other than quality issues return. We promise to pack carefully, but because goods are taking long journey to destinations, simple damages to packaging may occur. Any damages not causing internal goods quality problems are not allowed to return. If you open the package and any quality problem is found, please contact customer service within three days after receipt of goods.

Shipping Information

Yami Consolidation Service Shipping Fee $9.99(Free shipping over $69)

Sellers in China will ship their orders within 1-2 business days once the order is placed. Packages are sent to our consolidation warehouse in China and combined there. Our Yami consolidation warehouse will directly ship the packages to you via UPS. The average time for UPS to ship from China to the United States is about 10 working days and it can be traced using the tracking number. Due to the pandemic, the delivery time may be delayed by about 5 days. The package needs to be signed by the guest. If the receipt is not signed, the customer shall bear the risk of loss of the package.

Sold by JD@CHINA

Service Guarantee

Free shipping over 69
Genuine guarantee

Shipping

Yami Consolidated Shipping $9.99(Free shipping over $69)


Seller will ship the orders within 1-2 business days. The logistics time limit is expected to be 7-15 working days. In case of customs clearance, the delivery time will be extended by 3-7 days. The final receipt date is subject to the information of the postal company.

Yami Points information

All items are excluding from any promotion or points events on Yamibuy.com

Return Policy

You may return product within 30 days upon receiving the product. Items returned must be new in it's original packing, including the original invoice for the purchase. Customer return product at their own expense.

Yami

Download the Yami App

Back Top

Recommended for You

About the brand

Jingdong book

为您推荐

Yami
欣葉
2种选择
欣叶 御大福 芋头麻薯 180g

周销量 600+

$1.66 $1.99 83折
Yami
欣葉
2种选择
欣叶 御大福 芋头麻薯 180g

周销量 600+

$1.66 $1.99 83折
Yami
欣葉
2种选择
欣叶 御大福 芋头麻薯 180g

周销量 600+

$1.66 $1.99 83折
Yami
欣葉
2种选择
欣叶 御大福 芋头麻薯 180g

周销量 600+

$1.66 $1.99 83折
Yami
欣葉
2种选择
欣叶 御大福 芋头麻薯 180g

周销量 600+

$1.66 $1.99 83折
Yami
欣葉
2种选择
欣叶 御大福 芋头麻薯 180g

周销量 600+

$1.66 $1.99 83折

Reviews{{'('+ commentList.posts_count + ')'}}

Have your say. Be the first to help other guests.

Write a review
{{ totalRating }} Write a review
  • {{i}} star

    {{i}} stars

    {{ parseInt(commentRatingList[i]) }}%

Yami Yami
{{ comment.user_name }}

{{ showTranslate(comment) }}Show Less

{{ strLimit(comment,800) }}Show more

Show Original

{{ comment.content }}

Yami
Show All

{{ formatTime(comment.in_dtm) }} VERIFIED PURCHASE {{groupData}}

{{ comment.likes_count }} {{ comment.likes_count }} {{ comment.reply_count }} {{comment.in_user==uid ? __('Delete') : __('Report')}}
Yami Yami
{{ comment.user_name }}

{{ showTranslate(comment) }}Show Less

{{ strLimit(comment,800) }}Show more

Show Original

{{ comment.content }}

Yami
Show All

{{ formatTime(comment.in_dtm) }} VERIFIED PURCHASE {{groupData}}

{{ comment.likes_count }} {{ comment.likes_count }} {{ comment.reply_count }} {{comment.in_user==uid ? __('Delete') : __('Report')}}

No related comment~

Review

Yami Yami

{{ showTranslate(commentDetails) }}Show Less

{{ strLimit(commentDetails,800) }}Show more

Show Original

{{ commentDetails.content }}

Yami
Show All

{{ formatTime(commentDetails.in_dtm) }} VERIFIED PURCHASE {{groupData}}

{{ commentDetails.likes_count }} {{ commentDetails.likes_count }} {{ commentDetails.reply_count }} {{commentDetails.in_user==uid ? __('Delete') : __('Report')}}

Please write at least one word

Comments{{'(' + replyList.length + ')'}}

Yami Yami

{{ showTranslate(reply) }}Show Less

{{ strLimit(reply,800) }}Show more

Show Original

{{ reply.reply_content }}

{{ formatTime(reply.reply_in_dtm) }}

{{ reply.reply_likes_count }} {{ reply.reply_likes_count }} {{ reply.reply_reply_count }} {{reply.reply_in_user==uid ? __('Delete') : __('Report')}}

Please write at least one word

Cancel

That’s all the comments so far!

Write a review
How would you rate this item?

Please add your comment.

  • A nice nickname will make your comments more popular!
  • The nickname in your account will be changed to the same as here.
Thanks for your review
Our community rely on great reviews like yours to find the best of Asia.

Report

If you find this content inappropriate and think it should be removed from the Yami.com site, let us know please.

Cancel

Are you sure to delete your review?

Cancel

You’ve Recently Viewed

About the brand

Jingdong book