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Jingdong book

管理心理学

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Books Psychology Psychological Theory

Jingdong book

管理心理学

Name: 管理心理学
Brand: Jingdong book
SKU: 3116023061
Price: 23.75 USD
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Content Description

《管理心理学》以创新精神作为研究和撰写的基本精神，并以新视觉、新观点、新材料来阐释管理活动中的心理现象及规律，是一部理论品位高、体例结构新、操作指导作用大的学术著作。《管理心理学》内容主要包括管理心理学的发展与展望，需要与动机，态度与价值，思维与智力，社会知觉，气质性格与管理，工作中的压力应激与挫折，群体心理，群体中的人际关系，团队建设与管理，领导心理，组织心理，组织文化等方面。
《管理心理学》论述精深，内容丰富，以例论理，结构新颖，适合管理类专业（如企业管理、工商管理、行政管理、教育管理、旅游管理等）及相关专业的研究生、本专科学生使用，同时也可供从事管理活动的实践工作者和理论工作者以及自学者阅读和使用。

Catalogue

第1章导论
1.1 管理心理学的学科论
1.2 管理心理学的发展
1.3 管理心理学的研究方法

第2章需要与动机
2.1 需要与动机概述
2.2 强化型激励理论
2.3 内容型激励理论
2.4 过程型激励理论
2.5 激励理论的综合应用

第3章态度与价值观
3.1 态度与价值观概述
3.2 人性假设及管理
3.3 态度改变的理论
3.4 态度改变的实践
3.5 价值观与管理

第4章思维与智力
4.1 思维与智力概述
4.2 决策
4.3 问题解决
4.4 创造性思维
4.5 智力测评

第5章社会知觉
5.1 社会知觉概述
5.2 归因理论
5.3 社会认知在管理中的应用

第6章气质、性格与管理
6.1 气质
6.2 性格
6.3 气质和性格在管理中的应用

第7章工作中的压力、应激与挫折
7.1 压力、应激与挫折概述
7.2 工作压力、应激及其处理
7.3 挫折及其处理
7.4 职工的心理健康与辅导

第8章群体心理
8.1 群体概述
8.2 群体行为的基本规律
8.3 群体的规范和压力
8.4 群体的凝聚力

第9章群体中的人际关系
第10章团队建设与管理
第11章领导心理
第12章组织心理
第13章组织文化
第14章综合案例分析
参考文献

Book Abstract

2.1.5 影响动机的因素
影响人的动机的因素很多，但归结起来，不外乎内在因素和外在因素。下面将逐一阐述。
（1）内在因素
1）个体的身体健康状况。“身体是革命的本钱”。人的身体状况的确会在一定程度上影响人的动机。如，身体健康状况好的人，其追求事业成功的动机较之身体健康状况差的人要强，而追求健康的动机则较之后者要弱。又如，如果一个人是色盲，则他（她）想成为化学家的动机就会受到影响。
2）个体的本能要求。“食色，性也”。七情六欲，乃人之本能使然。个体的本能要求对其动机影响极为明显。如，一个健康正常的人，一个有性欲本能冲动的人，才会有寻求性爱的动机；而一个先天或后天因病因伤而丧失性欲本能的人，则不会有此动机。
3）个体的需要。心理学的研究告诉我们，需要引发动机。可见，个体的需要与动机的关系密切。一般而言，特定的需要会引发特定的动机。如，性爱的需要，引发寻求配偶的动机；衣、食、住、行的需要，引发人类创造物质文明的动机；人们在黑夜里照明的需要，引发发现火与电的动机；征服大自然、趋利避害的需要，引发求诸宗教或科技的动机；治病的需要，引发求医问药的动机；等等。
（2）外在因素
1）目标价值的大小。动机支配个体的行为，而行为指向一定的目标。目标价值的大小反过来又会影响动机的强度。一般来说，动机的强度与目标价值大小成正相关。即，目标价值越大，动机的强度就越大；反之，目标价值越小，动机的强度就越小。譬如，一个高中学生认为考上大学对其实现人生理想非常重要，则他（她）孜孜不倦、刻苦学习的动机强度就会很高；反过来，如果一个人认为考上大学对其不重要，则其努力学习的动机就会很弱。
2）奖惩的刺激度。重奖之下必有勇夫，严惩之下必有顺民。可见，奖惩达到一定的程度，就会对个体的行为动机产生影响。但关键是要把握好度，过与不及均不妥当，务必要把握好火候。奖惩适度，会对个体的动机产生强化作用（奖励为正强化，惩罚为负强化），否则，会如隔靴搔痒，无所触动。
……

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