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Jingdong book

图形创意设计与实战

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Jingdong book

图形创意设计与实战

Name: 图形创意设计与实战
Brand: Jingdong book
SKU: 3118002901
Price: 42.13 USD
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《图形创意设计与实战》内容涵盖：

图形的创意与联想方式

图形与文字的编排

无处不在的图形魅力

图形大师的作品欣赏

本书旨在扩展读者的思维

加强图形创意的设计技能的提升。

Content Description

《图形创意设计与实战》详细介绍了图形创意的联想、构图、色彩和一些平面设计大师的图形创意设计欣赏等。全书共有5个章节，内容涵盖图形的创意与联想方式、图形与文字的编排、无处不在的图形魅力、还有图形大师的作品欣赏等。通过本书的阅读，希望能扩展读者的思维、加强图形创意的设计技能的提升。

《图形创意设计与实战》适合于图形创意设计初、中级读者学习与参考，也可作为相关专业的教材及参考用书。

Catalogue

第1章图形的创意原则与联想方式

1.1 图形的意义

1.1.1 图形的语言

1.1.2 图形概论

1.1.3 图形的意义

1.1.4 图形分类

1.1.5 图形设计的特点

1.2 图形的起源与发展

1.2.1 图形的产生

1.2.2 图形的革命

1.2.3 图形设计的现状

1.3 图形创意的原则

1.3.1 创意的含义

1.3.2 创意思路

1.3.3 图形创意

1.3.4 创意图形的原则

1.4 联想方式

本章小结及作业

第2章创意图形的构图与视觉流程

2.1 创意图形的构图

2.1.1 构图的意义

2.1.2 构图的基本要素

2.1.3 构图的形式法则

2.2 创意图形的视觉流程

2.2.1 视觉流动

2.2.2 视线的途径

2.2.3 视觉焦点

2.2.4 错视现象

2.3 创意图形的构成模式

2.3.1 标准型

2.3.2 标题型

2.3.3 中轴型

2.3.4 斜置型

2.3.5 放射型

2.3.6 圆图型

2.3.7 图片型

2.3.8 重复型

2.3.9 指示型

2.3.10 散点型

2.3.11 切入型

2.3.12 交叉型

2.3.13 对角线型

2.3.14 横分割型

2.3.15 纵分割型

2.3.16 网格型

2.3.17 文字型

本章小结及作业

第3章无处不在的图形魅力

3.1 平面设计中的图形

3.1.1 标志设计中的图形运用

3.1.2 图形化的字体设计

3.1.3 包装设计中的图形运用

3.1.4 书籍设计中的图形运用

3.1.5 招贴设计中的图形运用

3.2 商业广告中的图形创意

3.2.1 商业广告

3.2.2 广告创意的原则

3.2.3 广告中图形创意的方法

3.3 生活中的图形

3.3.1 创意家居

3.3.2 创意环保袋

3.3.3 创意集市

3.4 图形在旅游纪念品设计中的运用

3.4.1 旅游纪念品

3.4.2 旅游纪念品的种类

3.4.3 旅游纪念品的设计原则

3.5 手工艺图形

3.5.1 漆画

3.5.2 铁画

3.6 信息设计与图形

3.6.1 信息设计的含义

3.6.2 信息设计的用途

3.6.3 信息设计的功能

本章小结及作业

第4章创意图形的表现形式

4.1 异构图形

4.1.1 混维空间

4.1.2 矛盾空间

4.1.3 置换

4.1.4 特定形

4.2 同构图形

4.2.1 共生同构

4.2.2 渐变同构

4.2.3 异物同构

4.2.4 字画同构

4.3 重构图形

4.3.1 一元聚积重构

4.3.2 多元聚积重构图形

4.3.3 透叠重构图形

4.4 解构图形

4.4.1 残像解构图形

4.4.2 裂像解构

4.4.3 切割解体

4.5 模仿图形

4.5.1 仿形图形

4.5.2 仿影图形

4.5.3 仿结图形

4.6 寓意图形

4.6.1 比喻图形

4.6.2 象征图形

4.7 悬念图形

本章小结及作业

第5章大师们的经典作品的欣赏

5.1 世界三大平面设计师

5.1.1 福田繁雄

5.1.2 冈特·兰堡

5.1.3 西摩·切瓦斯特

5.2 作品欣赏

本章小结及作业

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Jingdong book

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