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SPSS 19（中文版）统计分析实用教程

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SPSS 19（中文版）统计分析实用教程

Name: SPSS 19（中文版）统计分析实用教程
Brand: Jingdong book
SKU: 3118128601
Price: 41.76 USD
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《SPSS 19（中文版）统计分析实用教程》特色：
★基于最新SPSS 19中文版编写：
★以实际应用为主线：
★简明介绍基本概念和原理：
★清晰介绍各方法的应用场合和操作过程：
★详细分析应用方法及解题思路：
★实例、典型案例丰富：
★配套资源--所有实例、典型案例和习题的数据文件，PPT教案，思考与练习题参考答案。

Content Description

《SPSS 19（中文版）统计分析实用教程》基于最新SPSS 19中文版进行编写，以统计分析的实际应用为主线，在对主要统计分析方法的基本概念和统计学原理进行简明介绍的基础上，以54个实例为载体对SPSS
19中各种分析方法的应用场合和操作过程进行了清晰说明，并对相关领域的23个统计分析典型案例进行了应用方法及解决思路的详细分析。全书共有思考与练习题63个，以供巩固学习效果和课后练习。
本书内容覆盖了SPSS 19中常用的统计分析方法，共12章，第1章介绍SPSS的基础知识；第2章介绍统计数据的收集与预处理；第3章介绍图表的创建与编辑；第4～12章介绍SPSS 19的各种统计方法，包括描述性统计分析、参数估计与假设检验（包括参数与非参数检验）、方差分析、相关分析、回归分析、聚类和判别分析、主成分分析和因子分析、时间序列分析、信度分析。与教材配套的资源包括所有实例、典型案例和习题的数据文件，课程PPT教案，以及思考与练习题的参考答案，可登录华信教育资源网免费下载。
本书可作为高等院校经济学、管理学、教育学、心理学等相关专业本科生和研究生教材，也可供从事统计分析和决策的各领域工作者学习参考。

Catalogue

第1章统计分析软件概述
1.1 SPSS简介
1.1.1 SPSS的发展
1.1.2 SPSS统计分析软件的特点
1.1.3 SPSS19的新特性
1.1.4 SPSS的模块
1.2 SPSS使用基础
1.2.1 SPSS的安装
1.2.2 SPSS的界面
1.3 SPSS的帮助系统
1.3.1 主题
1.3.2 教程
1.3.3 个案研究
1.3.4 统计辅导
1.3.5 高级帮助
1.4 利用SPSS进行数据分析的步骤
1.4.1 统计学中数据分析的一般步骤
1.4.2 利用SPSS进行数据分析的一般步骤

第2章统计数据的收集与预处理
2.1 统计数据的收集
2.1.1 问卷设计
2.1.2 问卷分析
2.2 数据文件的建立
2.2.1 统计数据的度量尺度
2.2.2 SPSS数据文件的特点
2.2.3 输入数据建立数据文件
2.2.4 从其他数据文件导入数据建立数据文件
2.3 数据文件的编辑
2.3.1 数据文件的合并
2.3.2 数据文件的拆分
2.3.3 数据的选取
2.3.4 数据的加权
2.4 SPSS数据加工
2.4.1 变量的计算
2.4.2 数据可视离散化
2.4.3 数据重新编码
思考与练习

第3章图表的创建与编辑
3.1 SPSS的图形功能概述
3.1.1 SPSS创建图形的一般过程
3.1.2 图形生成与数据文件结构
3.1.3 图形生成与数据的度量尺度
3.2 图表的创建
3.2.1 使用图表构建程序创建
3.2.2 使用图形画板模板选择程序创建
3.2.3 使用旧对话框创建
3.3 图表的编辑
3.3.1 图表编辑器布局
3.3.2 图表编辑基本方法
3.3.3 图表基本设定
3.3.4 图表高级设定
思考与练习

第4章描述性统计分析
4.1 基本描述性统计量简介
4.1.1 描述集中趋势的统计量
4.1.2 描述离散程度的统计量
4.1.3 描述总体分布形态的统计量
4.2 频率分析
4.2.1 基本概念及统计原理
4.2.2 SPSS实例分析
4.3 描述性分析
4.3.1 基本概念及统计原理
4.3.2 SPSS实例分析
4.4 探索性分析
4.4.1 基本概念及统计原理
4.4.2 SPSS实例分析
4.5 交叉表分析
4.5.1 基本概念及统计原理
4.5.2 SPSS实例分析
4.6 多重响应分析
4.6.1 基本概念及统计原理
4.6.2 多重响应分析SPSS实例一分析
4.7 典型案例
4.7.1 城市平均气温基本特征分析
4.7.2 商场电视品牌满意度调查
思考与练习

第5章参数估计与假设检验
5.1 参数估计
5.1.1 点估计简介
5.1.2 区间估计简介
5.1.3 参数估计SPSS实例分析
5.2 假设检验
5.2.1 基本概念及统计原理
5.2.2 小概率事件原理
5.2.3 假设检验的一般步骤
5.3 参数检验及非参数检验
5.3.1 参数检验简介
5.3.2 非参数检验简介
5.3.3 参数检验及非参数检验比较
5.4 单样本T检验
5.4.1 基本概念及统计原理
5.4.2 单样本，检验SPSS实例分析
5.5 独立样本T检验
5.5.1 基本概念及统计原理
5.5.2 独立样本T检验SPSS实例分析
5.6 配对样本T检验
5.6.1 基本概念及统计原理
5.6.2 配对样本T检验SPSS实例分析
5.7 单样本的非参数检验
5.7.1 基本概念及统计原理
5.7.2 卡方检验
5.7.3 二项分布检验
5.7.4 游程检验
5.7.5 单样本K-S检验
5.8 独立样本非参数检验
5.8.1 基本概念及统计原理
5.8.2 独立样本非参数检验SPSS实例分析
5.9 相关样本的非参数检验
5.9.1 基本概念及统计原理
5.9.2 相关样本的非参数检验SPSS实例分析
5.10 典型案例
5.10.1 蛋白饲料对小白鼠体重影响分析
5.10.2 调控政策前后大中城市住宅销售价格指数差异性分析
5.10.3 某行业企业赢利比例判断
5.10.4 棉条棉结杂质粒数分析
思考与练习

第6章方差分析
6.1 方差分析简介
6.1.1 方差分析的概念
6.1.2 方差分析的一般步骤
……
第7章相关分析
第8章回归分析
第9章聚类和判别分析
第10章主成分分析和因子分析
第11章时间序列分析
第12章信度分析

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